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Subject: Money-Wise Weekly - June25, 2003



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Money-Wise Weekly
http://moneywise.internetoppsunlimited.info
Date: June 25, 2003
Volume: 3 Issue: 26
Editor: Jenny Kelley
Copyright ?© 2003 Money-Wise
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In this issue:

* Editor's Notes - Very important! Please read.
* New Programs
* A Theme-Based Website, Part 5- Promoting The Site
* Part II: How I Sold Millions of Dollars in Products and Services Over the Net on a Zero Dollar Ad Budget
* Recommended Program of the Week
* Favorite Links
* Coming up in next weeks issue
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Editor's Notes:

**FREE CLASSIFIED ADS**

Now that we are offering new subscribers a FREE Classified Ad in our newsletter, we thought it was only fair that our current subscribers should receive a FREE Classified Ad also. Maximum ad length is 500 characters. If you are a current subscriber and would like to take advantage of this FREE offer, just send your ad to: mwsubclassad@moneywise.20fr.com. Please do not send your ad as an attachment.

All new subscribers to the Money-Wise Mailing List will receive a FREE Classified Ad in our newsletter. Maximum ad length is 500 characters.To join, visit: http://www.zinester.com/mpb/unsub.cgi?10178 or http://moneywise.internetoppsunlimited.info. After confirming your subscription, just send your ad to freeclassad@moneywise.20fr.com. Do not send ad as an attachment.

**ADVERTISING SPECIAL FOR JUNE, 2003**
Have your ad seen by over 4,000 subscribers!
Solo Ad - $10.00
Top Sponsor Ad in Money-Wise Weekly for 4 weeks - $10.00
Middle Sponsor Ad in Money-Wise Weekly for 4 weeks - $5.00
Bottom Sponsor Ad in Money-Wise Weekly for 4 weeks - $2.50
Order now by visiting our website at: http://everything.at/moneywise.

Join the Internet Opportunities Unlimited (IOU) Mailing List now. All new subscribers will a free classified ad just for joining. To join for free, just send a blank email to: 24549-subscribe@zinester.com, visit our website at: http://internetoppsunlimited.info, or go to: http://www.zinester.com/mpb/ml_fs.cgi?topic=24549

**CONTEST**

Grand Prize - 1 Free Solo Ad
1st Place - 1 Free Top Sponsor Ad
2nd Place - 1 Free Middle Sponsor Ad
3rd Place - 1 Free Bottom Sponsor Ad

Next Contest on June 30, 2003. Winners will be chosen at random and will have 5 days to respond or prize will be forfeited. To enter, please send your name and email address to: mwwcontest@moneywise.20fr.com. All entries must be received by 5:00 P.M. on June 29, 2003. Duplicate entries will be deleted. Winners will be announced on or before July 15, 2003.

**ARTICLES WANTED**

If you would like to submit your article for publication, submit your article to: articles@moneywise.20fr.com. Do not send articles as attachments because attachments will not be opened.

**FREE SAFELIST SCRIPT**

Free safelist script with the purchase of a website. SafeList can be set up as a FREE or PAID SafeList. You decide how much to charge for memberships. Would you like your own website to promote all of your programs but don't know how to build one? We will build you one for only $25.00 for up to 30 programs and you give you a free safelist script. Only $1.00 for each additional program. If you do not know how to upload your website or safelist script, we can upload it for you for only $10.00 each. Website and safelist script can be installed on free or paid sites. Payment must be made before you receive website. For more information please email me at: websites@moneywise.20fr.com.

Please help keep this ezine free by supporting our sponsors.

Thank you for taking the time to read our newsletter.
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Top Sponsor

Internet Opportunities Unlimited
Subscribe to the Internet Opportunities (IOU) Mailing List and receive one FREE Classified Ad and a FREE eBook entitled "E-mail Marketing Strategies Revealed" which includes, Chapter One - The Best Kept Secret on the Internet, Chapter 2 - Spam Versus Responsible E-mail, Chapter 3 - The List - Your Ticket to Huge Profits, Chapter 4 - How to Build Your Targeted E-mail List, Chapter 5 - How to Send Commercial E-mail Responsibly, Chapter 6 - Create an E-mail Message That Gets Orders, Chapter 7 - Putting It All Together, Bonus Section - More Tips, Tricks, Deals, & Free Stuff.
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New Programs

If you have any new program(s) you would like to be included here, please send an email to npa@internetoppsunlimited.info. You must be a current subscriber to place your new programs here. Please include Program Name, short description, your referral URL. Programs included here must have been launched since previous issue. Please do not send as attachments. We will be placing a form on our website to allow you to submit new programs.
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Article 1

A Theme-Based Website, Part 5- Promoting The Site
?©2002 by Julie Georg

All right, we're going to wrap this up. I now have a terrific theme-based site, jam-packed with high value content and built to feed those search engine spiders. However, my site is going to just sit in web space if I don't do some work to promote it. Fortunately, I'm well prepared. My site is optimized for listing with the search engines. I have hundreds of keywords to use for Pay-per-Click engines and my content is theme-focused and OVER-delivers so directories should have no problem listing my site. Let's take these one at a time.

Search Engines: The most important thing I need to do is submit my pages to the major search engines. They will deliver, by far, the most traffic to my site. I'll submit to AltaVista, Excite, Google, HotBot, Lycos and NorthernLight. Each has it's own policies, which I need to be sure to follow. Then I'll check my site's log files, to see which of their spiders have visited, and which pages
they took back to the engine. If I don't see an engine's spider within a certain amount of time after submitting, I'll resubmit, according to each engine's acceptable limits. Next, I'll watch for when each of my pages has been indexed (listed by the engine). All this takes a lot of effort and time, so I might consider a service like Position Agent ... http://www.positionagent.com, although it's not cheap and not all the engines are covered. Or I could try AgentWebRankingSuite... http://www.aadsoft.com/agentwebranking/ranks.htm, which is free and runs on my computer. Or, if I've built my site with SiteBuildIt!... http://buildit.sitesell.com/assist3.html, it will do all the submitting, spider-spotting, index-checking and rank-tracking for me.

I'll use this information to tweak my pages. I may adjust lower ranking pages to be more like higher ranking ones. I'll probably experiment a bit with changing keywords in META tags or playing with keyword density, maybe increasing or decreasing content. It's tedious, but I know that the engines will deliver the most traffic to my site. I'll tweak until at least half my pages are in the top ten on half the engines. Any more tweaking after that is probably pointless because the engines will occasionally change their ranking formulas and things will move around, usually evening out in the long run. I'm better off adding more high-value content pages to my site than continually tweaking.

Pay-Per-Click Search Engines: I want to research and submit bids for keyword placement at Overture, Bay9.com and Findwhat among others. The most popular keywords can be expensive, but my theme-based site is working a niche and I have hundreds of less popular keywords I can bid on.
Because I'm paying for clicks, I want to be sure my title and description really relate to the keyword I'm bidding on and are completely relevant to my site so that they only attract highly targeted traffic.

Major Directories: Links to directories will bring some traffic and help my link popularity. Directories don't use spiders. Real people review the pages and decide what gets listed. Luckily I've loaded my site with lots of great, single-theme-focused content. To be listed at Yahoo I need to decide if it's worth the $299 for my business listing. It's unlikely that I'll be able to submit for free, as my site will be generating income. I can submit to Open Directory for free and to Ask Jeeves by telling them what
question my web page answers. I'll automatically be listed at AOL and Netscape when I submit to Open Directory.

Less effective but useful methods of promotion: First there's "word of mouth", which I'm certainly going to get because I'm delivering great content. Second, I'll eventually add a newsletter subscription to my site. And I'll probably use some of my great content as articles to submit to other people's ezines. Perhaps I'll do some offline advertising as well.

Once I've done most of the above, I'll analyze my traffic, checking click-ins and click-throughs. I can create special tracking links to measure the success of my efforts. I'll build on what works and improve or get rid of what doesn't. I now see the beneficial results of building a theme-based site. I'm working a niche and getting highly targeted traffic. I offer my visitors valuable content and deliver them to my merchants in a ready-to-buy state of mind. My site scores with the engines, my visitors and my merchants. And all that spells WEB BUSINESS for me. Now, I think I'll kick back and start thinking about my next theme-based site.

Trouble coming up with a theme? Maybe I can help. Send me an email. yourhelpline@mail.com

About the author:
Julie Georg is a consultant to individuals and small businesses interested in establishing a web presence. Step-by-step directions for building a theme-based site can be found in the excellent, free Affiliate Masters course.
Blank email tamsassist3@sitesell.net
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Middle Sponsor

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Paid4Results is an advertising company that pays you for direct results. Paid4Results pays HIGH commissions, pays on 2 tiers, and pays monthly. You get your own web site with tracking stats for your commissions and referrals and marketing tools to help you promote your site and our clients. There is no cost to join and free tools & stats. All you have to do is promote their client's products or services and for every result that you achieve you get paid a healthy commission. It's that simple! Paid4Results provides you with your very own web site, banners, tracking stats and marketing tools. You can start right away, no waiting around. If you refer others to Paid4Results then you can earn sales commissions from their sales and from anyone they refer.
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Article 2

I'M LEAVING SO HERE ARE MY SECRETS
by Mark Joyner
#1 Best-Selling Author of "MindControlMarketing.com"

Part II: How I Sold Millions of Dollars in Products and Services Over the Net on a Zero Dollar Ad Budget
- - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -
I feel really bad for the old-school direct marketers. At the same time, I have a tremendous respect for them.

Greats like Ted Nicholas (wonderful human being), Gary Halbert (hates me - I never met him ;-), Joseph Cosman (knew him briefly, may the wonderful man rest in peace) ... These guys really had it rough!

Back then, if you wanted to sell something through direct marketing, you had to take rather significant risks.

That is, even a small direct-mail marketing test is going to cost you a decent amount of money. When you start talking about magazines, TV, and radio the costs are quite prohibitive.

You may not realize how pampered we are on the Internet!

We are blessed with so many free forms of advertisement that I've never had the need to branch out into other forms.

Sure, I've experimented with a few others forms of advertising here and there, but I've always gone back to my "good old" free Internet advertising methods.

So, when I say "free Internet advertising", do you think I'm referring to:

FFA Pages ... ? Nope.
Search Engines ... ? Nope.
Classified Ads ... ? Nope.

Unfortunately, none of the blatantly obvious free forms of Internet Advertising are going to get you these huge results.

The 3 main techniques I used (which I believe are the three most powerful techniques on the net) are:

Newsletter Promotions
Affiliate Marketing
Article Submissions

... and sometimes various combinations thereof.

** Newsletter Promotions **

It's very hard to beat the power of a great offer to a warm list of email subscribers.

In part I of this series I told you how to grow your lists of enormous size, but size, in this case, doesn't really matter ...

Well, it matters, but more important than the size of your list is your relationship with your list.

That is, if you pummel people with nonsense offers twice a day then you aren't building up much of a relationship with your list ...

Well, it's a relationship of sorts. The relationship is: you bug them, they ignore you.

You should provide useful value to your list. Offer them things that will truly help them. Over time, they'll love you for it.

While you do this, you can work in your marketing in various ways. (That's a whole other article - or an entire book ...)

** Affiliate Marketing **

I had hundreds of thousands of affiliates for my various companies (and I'll show you how I accomplished that later in this series), but you know what? That didn't really matter so much.

That's right. Only about 10% of my affiliates did anything at all and less than 1% did anything worth mentioning.

No disrespect to the guys who tried and failed, but that's the truth. Most affiliate program owners won't admit this. Why? Well, they want you to believe the lie: "sign up today and earn thousands of dollars tomorrow!"

Now, you can in fact get more mileage out of the "little guys" if you provide tools for them that will automate for them the process of selling. StartBlaze was a great example of this. It was so effective at getting the average guy to pass on the word that we were able to make it the #37 most visited site in
the world in 6 weeks.

But even still ... the real power of an affiliate program lies in its ability to provide a structure for Joint Venture (JV) marketing.

This has been a great source of power for me. By providing major players a compelling reason (i.e. money) to promote my products for me, I was able to tap into the promotional power of their lists as well as my own.

** Article Submissions **

This is a great technique that most people don't have the energy to master (that's why I created the [now unavailable] product called Web Hit Machine - to automate the process of writing and submitting articles).

Here's how it works:

a. You write an article about a topic related to your products and services.

b. You get it published in electronic newsletters.

c. At the bottom of your article you include an "author byline" that tells who you are, and ... you guessed it ... what you're selling.

This sounds quite simple, but it's actually incredibly effective.

Why? Well, when you write a thoughtful and informative article people who read it will automatically see you as an expert.

When people see you as an expert, they are more likely to buy your products.

Of course mastering these techniques takes practice, but, hand on the bible, those three simple techniques are responsible for selling millions and millions of dollars of my products and services - all on a zero dollar ad budget.

Stay Tuned for Part III: How I Found Hundreds of Thousands of Affiliates
- - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -
Mark Joyner is the CEO of Aesop.com, the #1 Best-Selling Author of "MindControlMarketing.com" and the creator of some of the most visited websites in the world. Mark is leaving the Internet Marketing business and giving everything away to a lucky 2,000 people. The actual source code for the systems mentioned above is included in the package as well as two data CDs with source code for almost every system Mark has ever created and 18 audio CDs where Mark is grilled for hours by 14 of the world's greatest Internet Marketing experts. He gets into even greater detail in those CDs and reveals things he has never revealed before. Only 2,000 will be sold, so be sure to get yours before they are gone:
<https://www.websitelifeline.com/cdorder/salescopy.php?b=ID>

STAY TUNED FOR THE REST OF THE SERIES:

Part I: How I Got Millions of People to Subscribe to My Newsletters Section A: Meaningful Selective Co-Registration

Part I: How I Got Millions of People to Subscribe to My Newsletters SECTION B: Viral Marketing

Part I: How I Got Millions of People to Subscribe to My Newsletters SECTION C: Multiple Streams of Subscribers

Part II: How I Sold Millions of Dollars in Products and Services Over the Net on a Zero Dollar Ad Budget

Part III: How I Found Hundreds of Thousands of Affiliates

Part IV: Case Studies: How I Sold $100,000 in One Weekend and $600,000 in Three Weeks

Part V: How I Shot My Book to #1 on Amazon in 48 Hours

Part VI: How I Got My eBook Downloaded One Million Times

Part VII: How I Shot One Site to #37 Out of All the Sites in the World in 6 Weeks

Part VIII: Why I'm Leaving, Where I'm Going, and How I Planned my Exit
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Recommended Program of the Week

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Resource-A-Day
An Internet Resource sent to you daily! This will help enhance your internet marketing knowledge. Subscribe free and receive a $10.00 signing bonus, earn $0.40 for direct referrals, $0.20 for 2nd level referrals, $0.05 for 3rd level referrals, and $0.03 for 4th level referrals. Subscribe now at http://www.resource-a-day.net/member/index.cgi?frscape1 and explode your net business! Learn from the experts and get paid for doing it.

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In Next Week's Issue:

* Editor's Notes
* New Programs
* Develop a web site that stands out from the crowd
* Part III: How I Found Hundreds of Thousands of Affiliates
* Recommended Program of the Week
* Favorite Links
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For information on how you can advertise in this newsletter, visit our website at: http://everything.at/moneywise or send email to: mwadprices@sendfree.com. Prices starting at only $2.25. Current subscribers count is 4,448.

Please feel free to pass along this newsletter to your friends and associates. They are welcome to subscribe free at: 10178-subscribe@zinester.com or visit our website at: http://everything.at/moneywise.

Best wishes,

Jenny Kelley
Internet Opportunities Unlimited/Money-Wise
http://internetoppsunlimited.info
http://moneywise.internetoppsunlimited.info
webmaster@internetoppsunlimited.info
webmaster@moneywise.internetoppsunlimited.info
24549-subscribe@zinester.com
10178-subscribe@zinester.com








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