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<title>Market How?</title>
<link>http://subs.zinester.com/2197</link>
<description>A fresh spin on marketing -- tips, campaign analyseis, product reviews, and a little of what puts the FUN back into Internet business.  Market How's sometimes serious, sometimes zany, always informative format is an easy read, full of exactly what most Internet marketers need to know.</description>
<language>en</language>

<item>
<title>[Market How?] Terrific New Way to Build Your Opt-In List
</title>
<link>http://archives.zinester.com/2197/112532.html?rss=1</link>
<description><![CDATA[<font face="Courier New" size=2>
I see list builders advertised every single day, but this one, just relased<br>
today REALLY caught my eye. It's got one feature that puts it WAY over the top<br>
of the rest.<br>
<br>
When Your Lucky List (<a href="http://www.yourluckylist.com/splash/cash.php/widesweep">http://www.yourluckylist.com/splash/cash.php/widesweep</a>)<br>
came out, it was new, fresh, and exciting. With their weekly random list build,<br>
every member with any downline at all was guaranteed the CHANCE to mail to a<br>
list at least three times the size of their own every week. How? They shuffle<br>
the list every week and randomly assign extra contacts to each member's list.<br>
The number of members you receive in their weekly random matrix build varies<br>
each time. Sometimes tiny. Sometimes a pretty healthy chunk of contact<br>
addresses.<br>
<br>
I thought YLL was pretty darned cool, and I've been using it for months. Now<br>
thee is a list builder that goes even further.<br>
...
</font>]]></description>
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<pubDate>Wed, 08 Nov 2006 04:37:06 MSK</pubDate>
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<item>
<title>[Market How?] There's only ONE real home business success secret
</title>
<link>http://archives.zinester.com/2197/112522.html?rss=1</link>
<description><![CDATA[<font face="Courier New" size=2>
[170535_bet] ( <a href="http://archives.zinester.com/2197/112522/">http://archives.zinester.com/2197/112522/</a><br>
170535_betteru_cbshopping.jpg )<br>
At least 35 times a day, I get an email in my inbox telling me some guy's got<br>
"the secret" to my success in internet marketing. One guy says I need to build<br>
a HUGE subscriber list. Another says its all about HIS specialized, unique,<br>
he's-the-only-one-who's-figured-it-out strategy--and by the way you have to buy<br>
his ebook to get it. Yet another says it's all about sticking Google Adsense<br>
ads all over every page and praying people click on 'em. The list goes on and<br>
on.<br>
<br>
Marketing "experts" I've never heard of before parade through my inbox at<br>
lightning speed, each one with his own specialty, each one looking for my<br>
money, each one talkin' his slick little game (or in some cases, big game, you<br>
can see right through it game). I've read so many promotions and so many ebooks<br>
my eyes are crossed, and they all get right down to one bottom line that no one<br>
...
</font>]]></description>
<guid isPermaLink="false">112522</guid>
<pubDate>Wed, 08 Nov 2006 03:03:08 MSK</pubDate>
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<item>
<title>[Market How?] The "Smart Tools for Your Advertising" Edition
</title>
<link>http://archives.zinester.com/2197/112235.html?rss=1</link>
<description><![CDATA[<font face="Courier New" size=2>
Step up your marketing with these neat little advertising tools and tips:<br>
<br>
Some of the best advertising online is absolutely free. For instance, several<br>
viral marketing tools that I use continue generating leads for me or building<br>
downline even when I am not actively marketing them. You'll want to use an ad<br>
tracker like Track That Ad (<a href="http://www.trackthatad.com/?s=16449">http://www.trackthatad.com/?s=16449</a>) when you place<br>
links with these so you know where your traffic is coming from. Here are a few:<br>
<br>
<a href="http://www.desktoplightning.com/widesweep">http://www.desktoplightning.com/widesweep</a><br>
<a href="http://www.programhoppers.com/3143/">http://www.programhoppers.com/3143/</a><br>
<a href="http://www.viralmillion.com/cgi-bin/run.cgi?r=130">http://www.viralmillion.com/cgi-bin/run.cgi?r=130</a><br>
<a href="http://www.freeviral.com/?r=46719">http://www.FreeViral.com/?r=46719</a><br>
<br>
I downloaded this little free report, and it jumpstarted my ideas about how to<br>
marketing my business offline, not just online. It actually helped me<br>
...
</font>]]></description>
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<pubDate>Sun, 05 Nov 2006 14:40:02 MSK</pubDate>
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<title>[Market How?] Ground Floor Opportunity with ITV Direct
</title>
<link>http://archives.zinester.com/2197/109142.html?rss=1</link>
<description><![CDATA[<font face="Courier New" size=2>
Well, it's October, and the Net is buzzing with several fresh opportunities for<br>
network marketing. New products such as AcaiPlus, new marketing suites, new<br>
breed traffic exchanges, and a remarkable amount of program hop and shuffle<br>
from struggling marketers and seasoned marketers alike.<br>
<br>
I would be remiss with this monthly newletter if I didn't point out a couple of<br>
new kids on the block that will likely leave HUGE footprints along the path to<br>
success for novice and seasoned marketers alike:<br>
<br>
A Good Bet<br>
<br>
The AcaiPlus.com launch is an avante garde display of one-upmanship that will<br>
probably yield great results in the "juice" markets. This product combines<br>
three of the most popular new "superfoods" to create a nutrition product akin<br>
to Superman. Why sell only acai, goji juice, or mangosteen when you can sell<br>
...
</font>]]></description>
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<pubDate>Fri, 06 Oct 2006 11:21:00 MSD</pubDate>
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<item>
<title>[Market How?] How I Spent My Summer Vacation
</title>
<link>http://archives.zinester.com/2197/105798.html?rss=1</link>
<description><![CDATA[<font face="Courier New" size=2>
Remember that proverbial assignment you got at least once if not one a year<br>
from third to eighth grade? &nbsp;Write an essay called "How I Spent My Summer<br>
Vacation." &nbsp;You either loved it or hated it, depending upon whether you thought<br>
summer was fun and whether you liked writing.<br>
<br>
If you didn't have a "summer vacation," you were either honest enough to talk<br>
about days hangin' out with your siblings and cousins or you pretended you went<br>
somewhere and wrote deftly about your fantasy getaway. &nbsp;Either way, though, the<br>
essay accomplished its purpose. &nbsp;It gave each child a chance to speak up--a<br>
chance to talk about something other than school--and it basically "purged" the<br>
child of uncontrollable need to talk about things that had nothing to do with<br>
classroom study--at least for a while.<br>
<br>
The "my summer vacation" essay also gave the teacher a chance to assess each<br>
child's skills individually without subjecting them to a test. &nbsp;Language<br>
...
</font>]]></description>
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<pubDate>Wed, 06 Sep 2006 17:01:10 MSD</pubDate>
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<title>[Market How?] Why You should Buy into Pro Wealth Solutions
</title>
<link>http://archives.zinester.com/2197/102811.html?rss=1</link>
<description><![CDATA[<font face="Courier New" size=2>
I generally play the television in background while I work. Even after the show<br>
I'm interested in goes off, I let the TV play back there. On weekends, while<br>
I'm up late writing or working online, inevitably, without fail, a Carlton<br>
Sheets' program or other program advertising "no money down" real estate buys<br>
comes on. These infomercials have been available for years, encouraging people<br>
to purchase their product and begin to make unlimited wealth in the real estate<br>
market.<br>
<br>
Add to that the number of commercials you see during prime time programming<br>
that tout their experts' ways to help people eliminate their debt or<br>
consolidate their credit debts, and you have encountered two of the most<br>
prolific income streams available in mass media for corporations who know what<br>
they're doing (and some who are big maybes at it).<br>
<br>
Now... enter Pro Wealth Solutions. Here you have a panel of experts in the real<br>
...
</font>]]></description>
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<pubDate>Thu, 10 Aug 2006 11:52:16 MSD</pubDate>
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<title>Market How?  Overcome Procrastination
</title>
<link>http://archives.zinester.com/2197/102284.html?rss=1</link>
<description><![CDATA[<font face="Courier New" size=2>
Overcoming procrastination now...not laterby Patricia Clason, RCC<br>
<br>
My biggest challenge is procrastination. I am currently unemployed, looking for<br>
a job, and the days just seem to get away from me and I<br>
don t accomplish anything. Help!<br>
<br>
One of the biggest challenges about time management for those who are<br>
unemployed, self-employed or self-directed, is the motivation to take<br>
action when faced with fear.<br>
<br>
Procrastination is very often a result of fear of the result of what might or<br>
will happen when we take the action. Fear of interviewing or applying for a job<br>
- What if they don t like me? What if I am rejected again? What if I get hired<br>
and I can t really do the job? What if I don t make their standards of<br>
performance? We aren t used to identifying it because in business, we don t<br>
...
</font>]]></description>
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<pubDate>Sun, 06 Aug 2006 04:12:32 MSD</pubDate>
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<title>[Market How?] Better Universe Breaks the Mold
</title>
<link>http://archives.zinester.com/2197/100331.html?rss=1</link>
<description><![CDATA[<font face="Courier New" size=2>
I joined Better Universe about two and a half years ago, and I was not really<br>
impressed. After all, this little business that started out as "Movie Club<br>
Plus" offered movies, books, DVDs and travel discounts; but at $19.95 a month,<br>
I didn't think I could sell it to anyone who was pinching pennies. And that's<br>
important to me. People come to the Internet in sometimes desperate situations<br>
and are looking for an answer. Well, I'm not the least bit hesitant to scream<br>
Better Universe to just about anybody I meet now, and here's why:<br>
<br>
<br>
<br>
Already doing extremely well with it's Movie Club Plus offering, Steve Gresham,<br>
the company's president and founder, was looking for something else to set this<br>
business apart from any other and make it easier to help his members--every<br>
member--make extra money on the Internet. Movies--great. Some people like<br>
movies. Books--yep, some people like books. Travel--of course, people who can<br>
...
</font>]]></description>
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<pubDate>Wed, 19 Jul 2006 02:31:22 MSD</pubDate>
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<item>
<title>[Market How?] Go offline with your marketing
</title>
<link>http://archives.zinester.com/2197/98877.html?rss=1</link>
<description><![CDATA[<font face="Courier New" size=2>
I've gone covert and proactive in my advertising lately. One of my primary<br>
businesses (Better Universe, <a href="http://widesweepmarketing.ws/betteru/">http://widesweepmarketing.ws/betteru/</a>) offers<br>
programs that are great for the stay-at-home and frugal moms and dadas of the<br>
world, and I can't think of a better way to get the worrd out to them than with<br>
flyers. Yes, flyers.<br>
<br>
I've been walking the parking lots of my hometown, placing flyers underneath<br>
windshield wipers and placing little 4x5 advertisements on magazine racks in<br>
waiting rooms I visit. With a business that's built on helping the households<br>
of the world save money, how better ot get the word out than reach offline the<br>
people who would not normally go looking online for information about our<br>
savings opportunities?<br>
<br>
Better Universe is just one such program. There are many out here. If you're<br>
involved in one, then get those little feeties moving about an hour a day or<br>
...
</font>]]></description>
<guid isPermaLink="false">98877</guid>
<pubDate>Thu, 06 Jul 2006 13:23:23 MSD</pubDate>
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<title>[Market How?] READER ALERT:  Feel the Buzz
</title>
<link>http://archives.zinester.com/2197/97297.html?rss=1</link>
<description><![CDATA[<font face="Courier New" size=2>
I almost NEVER do this with Market How? I just want to make sure you don't miss<br>
out on this:<br>
<br>
There's a big buzz in the mix... and exciting new opportunity to create lasting<br>
added financial increase for you and yours! If you haven't heard what's all<br>
abuzz on the Internet right now, today, here's your chance to get involved. If<br>
you're already in, then I'm truly excited for YOU, too!<br>
<br>
I've been brainstorming this, and there are dozens of ways to present this<br>
product. It's new. It's user base is over 2.3 BILLION people. The creators<br>
already have additional product offerings--just as fresh and innovative--in the<br>
works, and you can be involved ahead of the pack.<br>
<br>
Visit the site now. Watch the movie. (<a href="http://just-visit.us/?i=60261/markethow">http://just-visit.us/?i=60261/markethow</a>)<br>
If you want to hear the strategies I've been brainstorming, email me:<br>
...
</font>]]></description>
<guid isPermaLink="false">97297</guid>
<pubDate>Thu, 22 Jun 2006 04:58:05 MSD</pubDate>
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<title>[Market How?] Straight Talk:  Online Integrity
</title>
<link>http://archives.zinester.com/2197/96479.html?rss=1</link>
<description><![CDATA[<font face="Courier New" size=2>
Okay, that's it! I've pretty much HAD it with online misrepresentation and<br>
fraud. It's time for us to talk:<br>
<br>
I've been dormant, on medical leave for a couple of months. Getting back<br>
online, I discovered my advertising had waned, and my web site traffic was<br>
down. So what did I do? I ordered a traffic package that appeared to be a GREAT<br>
deal. I paid my few little bucks ($29.95)and ordered it. After, who the heck<br>
DOESN't want a slew of visitors to hit their web site?<br>
I set up my pages. Fortunately for me, I used a tracking tool for all my links.<br>
<br>
Now, there's a catch to this: Some of the tracking I knew would not correctly<br>
represent the referring IP addresses of the users. Thishad to do with page<br>
configuration. Yet therewere other URLs that would not be affected by this<br>
configuration, so I watched those. Closely.Want to know what I discovered? Read<br>
on.<br>
...
</font>]]></description>
<guid isPermaLink="false">96479</guid>
<pubDate>Thu, 15 Jun 2006 09:41:18 MSD</pubDate>
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<title>[Market How?] Consistency in Online Business
</title>
<link>http://archives.zinester.com/2197/81659.html?rss=1</link>
<description><![CDATA[<font face="Courier New" size=2>
Protect yourself from being derailed by the<br>
frequent demises of get rich quick schemes<br>
<br>
by Rose Smith, Widesweep Marketing Solutions (<a href="http://widesweepmarketing.ws/">http://widesweepmarketing.ws</a>)<br>
<br>
<br>
I once took a walk by the Olentangy River her in<br>
Columbus. It was extremely peaceful. Nature in<br>
all of her reverie. The sky was reflected on the<br>
murky surface of the water. The images of clouds<br>
were there as well. It was beautiful, and a<br>
peaceful respite from the turmoil of organizational<br>
restructuring at my day job. Then I noticed<br>
something that seemed unusual. The geese foating<br>
on the water seemed to all gravitate toward me.<br>
...
</font>]]></description>
<guid isPermaLink="false">81659</guid>
<pubDate>Mon, 06 Feb 2006 09:55:36 MSK</pubDate>
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<title>[Market How?] Does Anyone Know Your Marketing Voice?
</title>
<link>http://archives.zinester.com/2197/80259.html?rss=1</link>
<description><![CDATA[<font face="Courier New" size=2>
In this new day of "private label information," how will your voice be heard in<br>
the internet marketing information din?<br>
<br>
by Rose Smith, Widesweep Marketing Solutions (<a href="http://widesweepmarketing.ws/">http://widesweepmarketing.ws</a>)<br>
<br>
One thing about being a chronic product tester like me -- mind you, I did NOT<br>
say chronic program joiner or chronic "ship jumper", I said TESTER -- so let's<br>
start over here:<br>
<br>
One thing about being a chronic product tester is that you end up on a LOT of<br>
lists. After all, gurus have been preaching to us all from the hilltops for<br>
years now: "Grow your list." "Create a massive subscriber list." "The money is<br>
in the list." Every man and his brother are creating a list. Every brother's<br>
brother has a list. Lead capture is no longer that creative,<br>
stand-out-from-the-crowd savvy method one guru thought up--it's more the norm<br>
...
</font>]]></description>
<guid isPermaLink="false">80259</guid>
<pubDate>Tue, 24 Jan 2006 01:35:21 MSK</pubDate>
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<title>[Market How?] Is Your Website "Killing" Your Online Business?
</title>
<link>http://archives.zinester.com/2197/79779.html?rss=1</link>
<description><![CDATA[<font face="Courier New" size=2>
More than 20 warning signs and how to fix the problems<br>
<br>
by Michael Hopkins<br>
<br>
<br>
<br>
The design of your website is crucial to the<br>
success of your online business.<br>
<br>
People have gotten wise to Internet amateurism,<br>
and a poor looking website will turn many visitors<br>
off buying. Similarly, a site that lacks focus and<br>
tries to be too many things to too many people<br>
will not have visitors scrambling to hand over<br>
their credit-card details.<br>
...
</font>]]></description>
<guid isPermaLink="false">79779</guid>
<pubDate>Thu, 19 Jan 2006 04:27:22 MSK</pubDate>
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<title>[Market How?] Eyes Wide Open
</title>
<link>http://archives.zinester.com/2197/78413.html?rss=1</link>
<description><![CDATA[<font face="Courier New" size=2>
<br>
How to maintain a common-sense perspective<br>
in spite of the paid autosurf hype<br>
<br>
by Rose Smith,<br>
&nbsp; &nbsp; Market How?--the practical marketing ezine<br>
<br>
<br>
<br>
<br>
I've seen so many posts lately regarding whether this or that paid autosurf<br>
program is a scam. Opinions abound. Let's get straightforward and honest about<br>
the quick-money, do it in a few days businesses that are out there:<br>
<br>
<br>
...
</font>]]></description>
<guid isPermaLink="false">78413</guid>
<pubDate>Fri, 06 Jan 2006 20:13:34 MSK</pubDate>
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<item>
<title>[Market How?] Taking a Holiday Breather?
</title>
<link>http://archives.zinester.com/2197/76825.html?rss=1</link>
<description><![CDATA[<font face="Courier New" size=2>
We're in the heat of the holidays right now in the U.S. Unless you're in<br>
retail, sales or visits to your web site are probably down a bit. So what do<br>
you do?<br>
<br>
Now is the perfect time to get organized for the influx of new traffic at the<br>
beginning of the year. You can start your new year out right by planning now<br>
what you will advertise and where. Take a look back at 2005 and determine which<br>
ads and which ad sites performed best for you. Tool up those ads that are not<br>
working and get ready to make your advertising placements in earnest after the<br>
holiday lull is over.<br>
<br>
Setting Your Goals<br>
<br>
It's time to make some firm decisions. We get new business offers every single<br>
day. If you're like me, you sign up for a few now and then just to get<br>
...
</font>]]></description>
<guid isPermaLink="false">76825</guid>
<pubDate>Thu, 22 Dec 2005 08:37:39 MSK</pubDate>
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<title>[Market How?] Domain Hosting Options
</title>
<link>http://archives.zinester.com/2197/74204.html?rss=1</link>
<description><![CDATA[<font face="Courier New" size=2>
Domain Hosting Options . . .<br>
How do you make the right choice for you?<br>
by Rose Smith<br>
<br>
So... you've decided to create your own domain name and web site. You go<br>
searching for a domain host and the real fun begins.<br>
<br>
Among the available domain hosting options on the web, you will be greeted with<br>
a wide range of proposed prices.<br>
<br>
From "$3.95! Hot diggity dog! I didn't know it was this cheap to have my own<br>
site. Why the heck did I wait so long?"<br>
<br>
To "$59.95? What do you mean--a month?! $59.95 A MONTH! You must be crazy!"<br>
<br>
...
</font>]]></description>
<guid isPermaLink="false">74204</guid>
<pubDate>Wed, 30 Nov 2005 18:55:23 MSK</pubDate>
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<title>[Market How?] Comfy Hammock Marketing
</title>
<link>http://archives.zinester.com/2197/69629.html?rss=1</link>
<description><![CDATA[<font face="Courier New" size=2>
[<a href="http://widesweepmarketing.ws/articles/comfyhammock.html">http://widesweepmarketing.ws/articles/comfyhammock.html</a>]<br>
<br>
The myth of making millions from your easy spot<br>
By Rose Smith<br>
<br>
The Internet... every day new users turn to this marvelous invention to look<br>
for a source of easy, massive millions to replace their run-of-the-mill day<br>
jobs with promised wealth. And every day new users leave their marketing dreams<br>
behind, still desperate, still broke, and even more disappointed than when they<br>
started. A never-ending chain reaction, it seems. What if I told you you can<br>
break that chain?<br>
<br>
Well, you can. All it takes is a sharp blade of realism. Read on.<br>
<br>
You've seen the ads. They come to your inbox every day without fail. Brand new!<br>
...
</font>]]></description>
<guid isPermaLink="false">69629</guid>
<pubDate>Tue, 25 Oct 2005 08:09:32 MSD</pubDate>
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<item>
<title>[Market How?] Creating Headlines and Subheads that Grab Your Prospect by the Throat...
</title>
<link>http://archives.zinester.com/2197/67716.html?rss=1</link>
<description><![CDATA[<font face="Courier New" size=2>
And have him hiking over the mountains to<br>
give you his credit card number!<br>
by Randy Gage<br>
<br>
I see debates from time to time on what is the most important element of your<br>
copy. For me there is no debate.<br>
<br>
It has to be your headline.<br>
<br>
Why? Because it doesn't matter how great your offer is, how compelling the body<br>
copy is, or what a bargain your price is. If you have a lousy headline, no one<br>
will read further to discover the other stuff.<br>
<br>
There are some other reasons as well...<br>
<br>
...
</font>]]></description>
<guid isPermaLink="false">67716</guid>
<pubDate>Mon, 10 Oct 2005 15:58:32 MSD</pubDate>
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<item>
<title>[Market How?] Creating Killer Copy Leads that Hook the Prospect . . .
</title>
<link>http://archives.zinester.com/2197/66440.html?rss=1</link>
<description><![CDATA[<font face="Courier New" size=2>
Creating Killer Copy Leads that Hook the Prospect . . .<br>
by Randy Gage<br>
<br>
This is one of the most important articles I ever written on creating killer<br>
copy. Because it's about one of the critical skills that separate the<br>
professionals from the wanna-bes.<br>
<br>
Anyone who has spent a nano-second on developing marketing materials or<br>
copywriting should under stan d how critical the headline is. And how important<br>
headlines are to get the prospect to read the first paragraph. Which is why I<br>
wrote this article, to help you create a first paragraph that no prospect could<br>
read without simply HAVING to read the second one.<br>
<br>
This is what you need to do throughout the copy. Each feature is designed for<br>
one simple function: To get the prospect to read the next section.<br>
...
</font>]]></description>
<guid isPermaLink="false">66440</guid>
<pubDate>Fri, 30 Sep 2005 02:29:02 MSD</pubDate>
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