THIRD ANNUAL "VH1 ROCK HONORS" TO PAY TRIBUTE TO LEGENDARY ROCK BAND THE WHO
IN A TELEVISED CONCERT EVENT PREMIERING JULY 17

VH1 pays homage to legendary British rock band The Who in the network's third annual "VH1 Rock Honors" celebration
of artists who now represent the pinnacle of rock music.
 As a result of The
Who's revolutionary and era-defining influence on rock music, this will be the
first "VH1 Rock Honors" that salutes just one band.    Taping in Los Angeles at the Pauley Pavilion on July 12, "VH1 Rock Honors"
will premiere on Thursday July 17 at 9pm on VH1, VH1 Classic and MHD.  The
Who's monumental legacy will be celebrated
with a 2 - hour tribute that will
salute the music and the lasting impact of this groundbreaking band.  The
influence of The Who will be felt through spoken tributes, filmed packages and
performances by some of today's premiere rock acts as well as the legends
themselves.  Additional performers, presenters and special guests will be
announced as they are confirmed.    "For me, The Who defined the rock era.  Their music truly pushed
boundaries, connected with millions of rock fans and inspired countless bands
to fulfill their own musical destinies," said Tom Calderone, Executive Vice
President and General Manager, VH1.  "I speak for music fans around the world
and say thank you to The Who for their artistry, their vision and
their
attitude.  We can't wait to salute Pete and Roger's legacy in this year's 'VH1
Rock Honors,' an event that will definitely be an amazing journey."    Beginning with their first hit single "I Can't Explain," The Who emerged
from Mod-Era London to electrify the world with their unique sound. The music
and live performances of Pete Townshend, Roger Daltrey, John Entwistle and
Keith Moon tore through the existing boundaries of rock. The band has recorded
11 remarkable albums, including the world's first rock opera Tommy, and the
ensuing masterwork Quadrophenia. The British legends produced some of the most
compelling and original music of the era, including the songs, "Won't Get
Fooled Again," "Pinball Wizard," "Who Are You" and the immortal "My
Generation."