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Subject: Lifepluzezine Admistress Column: - November01, 2007



Greetings Loyal Subscribers,

Welcome to this weeks edition of Lifepluzezine
Admistress Column.............................

***********************************************
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==================================

ASK THE ADMISTRESS - CLUES 4 SUCCESS
Copyright © AdMistress 2007

====================================

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ASK THE ADMISTRESS - CLUES 4 SUCCESS
Gaining A Competitive Advantage...
Clue # - 345
Circular Marketing Column Supporting Ezines

=====================================

AdMistress SALUTES All Circle Ezines and
Applauds our 2 Featured Biz Whiz kids!!

=====================================

Ads with Attitude

=================

Biz Whiz Kid # 1 - Steve


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-------------------

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AdMistress Competitions!

===============

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======================================

ASK THE ADMISTRESS - CLUES 4 SUCCESS
Gaining A Competitive Advantage...
Copyright © AdMistress 2007


============

When you're in business you have to be aware of what's going
on within your industry. In order to stay competitive you
must monitor the market for any changes that might affect
your company.


Competitive Intelligence will give you the facts on which to
base your business decisions. It will give you an edge over
your competitors and will help to minimize your risks.


You have to keep tabs on your competition!


Can you answer these questions?


* Who are your competitors?


* What are their strengths and weaknesses?


* How do they advertise?


* How does their product, or service, differ to yours?


Competitive Intelligence is all about gaining a competitive
advantage - it's not just about gathering facts. So before
you start collecting information you will need to decide
what you are going to look for.


The information of your competitors' websites is public and
it's free!


Look at their adverts, read their newsletters, check out
their affiliate program (if they have one), buy their
product...


You can also find useful information at:


* Associations they are members of


* Press release distribution sites


* Product review sites


* News sites


Not all the information you find will be accurate, so check
and verify as much as possible.


After you have gathered all the information you need, you'll
have to analyze it. Look for trends and patterns that are
relevant to your business.


=====================================

Clue # 345 - Know who your competitors are and be aware of
what they're up to. Then you might be able to exploit their
weaknesses and undermine their strengths!

=====================================

The links of our 21 "We Publish for Profit"

Circular Marketing Column Ezines can be found at:
http://www.admistress.com/ezines.html

-------------------

AdMistress is Accepting a LIMITED Number of New Ezine
Publishers. IF you're good enough to qualify, better
HURRY! Get the scoop today:
http://www.admistress.com/column

-------------------

This Column is brought to you by AMA Advertising and
The Circle of Ezines Syndication Network.

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admistress@flashyads.com


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