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Subject: Lifepluzezine Sassy Ad Reporter..... - March21, 2008



Greetings Loyal Subscribers,

Welcome to this weeks edition of the
Lifepluzezine Sassy Ads Reporter.....

*************************************
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===================================

The Sassy Ads Reporter is a proud member of the AdMistress
Circular Marketing Group and AdMistress Advertising.


Issue # 307 March 18th 2008


Now Going Out To Over 160,000 Readers Each Week!


This ezine can also be read online at
http://www.sassyads.com/ezine.html


You are receiving this notification because you, someone you
know or someone you don't know, subscribed you to our
mailing list. This Newsletter is 100% Opt In Only! Easy
removal instructions can be found at the end of this email.


===============================

1. Sassy Ads 97 Buck Ads

Full details on how to advertise in this Ezine can be found
online at: http://www.sassyads.com

=============

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--------------------------

This Time The Money Is In YOUR List!

ViralMoneyList has Guaranteed Prospects waiting for you!
If you don't have time, or loads of cash to start building
your own list - use ours!
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---------------------------

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----------------- ---------

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---------------------------

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---------------------------

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==============================

In This Weeks Issue

=========================

1. Sassy Ads 97 Buck Ads
2. FTC Friendly Ad Tips
3. Weekly Contest Winner
4. Weekly Competition
5. Place Your FREE Weekly Ad
6. Thought Of The Day

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2. FTC Friendly Ad Tips.

       Powered By The AMA Circle Of Ezines
           http://www.admistress.com

=================

$200,000 Civil Penalty - "Free" Products Weren't Free!


An online advertiser that drove traffic to its Web sites
using spam e-mails with misleading subject lines has agreed
to settle Federal Trade Commission charges that it failed
to disclose that consumers have to spend money to receive
the so-called "free" items it touts.


The settlement, filed by the Department of Justice on
behalf of the FTC, requires the defendants to disclose the
costs and obligations to qualify for the advertised
products or services, and bars them from sending e-mail
that violates the CAN-SPAM Act. The settlement also
requires that the company pay $200,000 in civil penalties.


According to the FTC, Member Source Media LLC, doing
business as ConsumerGain.com, PremiumPerks.com,
FreeRetailRewards.com, and GeatAmericanGiveaways.com, and
the company's principal, Chris Sommer, used deceptive spam
and online advertising to lure consumers to its Web sites.


For example, Member Source Media used e-mail subject lines
such as, "Congratulations. You've won an iPod Video
Player"; "Here are 2 free iPod Nanos for You: confirm now";
"Nascar Tickets Package Winner"; "Confirmation required for
your $500 Visa Gift Card"; or "Second Attempt: Target Gift
Card Inside." The company's Web-based ads contain similar
representations: "CONGRATULATIONS! You Have Been Chosen To
Receive a FREE GATEWAY LAPTOP."


When consumers arrive at Member Source Media's promotional
Web pages, they are led through a series of ads for goods
and services from third parties. To "qualify" for their
"free products," consumers must first wade through pages of
"optional" offers. If they clear this hurdle, they discover
that they must "participate in" a series of third-party
promotions that require them to do things such as purchase
products, subscribe to satellite television service, or
apply for multiple credit cards.


The FTC alleges that Member Source Media's failure to
disclose material facts - such as the fact that consumers
must pay money or provide some other consideration to
obtain their "free product" - is deceptive in violation of
the FTC Act. In addition, the agency charged that deceptive
subject lines in Member Source Media's spam e-mails violate
the federal CAN-SPAM Act.


The settlement requires that Member Source Media clearly
and conspicuously disclose in its ads and on its
promotional Web pages that consumers have to spend money or
incur other obligations to qualify for a free product or
service. The settlement also requires the company to
provide a list of the obligations a consumer is likely to
incur to qualify for their chosen item - such as applying
for credit cards or purchasing products.


In addition, the settlement bars future violations of the
CAN-SPAM Act and requires Member Source Media and Sommer to
pay a $200,000 civil penalty. Finally, the settlement
contains bookkeeping and record-keeping provisions to allow
the agency to monitor compliance.


The complaint and stipulated final order for permanent
injunction were filed in the U.S. District Court for the
Northern District of California.


NOTE: This stipulated final order is for settlement
purposes only and does not constitute an admission by the
defendant of a law violation. A stipulated final order
requires approval by the court and has the force of law
when signed by the judge.

...


Source: http://www.ftc.gov


============================

3. Competition Results

         Is YOUR Name Here?

============================

AdMistress So Low Ad Winner


      "Theresa" <theresanoack@...>


Full email address with-held for privacy reasons


Congratulations Theresa, you have won for yourself an
AdMistress So Low ad, valued at $155


Please send me your ad up to 500 words long in the
BODY of an email to


mailto:webmaster@sassyads.com?subject=Sassy_Ads_Winner


Don't forget to include a killer headline either. Research
has shown that the headline is the most important part of
any ad campaign.


To those that missed out better luck next time.


=============================

4. Contest Notice!

CLick & Win!

** NO purchase or payment is required to win **

============================

Every Issue has a WINNER!!


Win an AdMistress So Low Ad valued at $155


Your ad will be sent out by ALL 10 AdMistress participating
ezines to OVER 270,000 subscribers.


To enter all you need to do is answer one simple question
about one of our sponsors, That's It!


The winner will be announced each week in the ezine.


Today's question is........


>>  Whose Money is in the List...this time?


Submit your answers online at:


==>> http://www.sassyads.com/contest.html


-----------

AdMistress "Solo Ads" Competition!

** Weekly Prize Value = $504.00!
** Monthly Prize = $810.00!


Total Monthly Value = $2826.00 Per Month!


Full details online at:
http://www.admistress.com/solocomp.html

-----------

AdMistress Free Classifieds

Submit your ads to 2000+ sites in a matter of Seconds!
http://www.admistress.com/classifieds


----------

AdMistress FREE URL Rotator
http://www.admistress.com/urlrotator


===========================

5. FREE Weekly Advertising!

==================

As a subscriber to the Sassy Ads Reporter you will have
access to the 'members only' are of the Successful Marketing
Ezine, where you will be able to place a free weekly ad to
over 51,000 readers.


You will find the ad submission form at
http://www.successful-marketing.com/members


Username:  mind
Password:  set


------------------

** Sassy Ads - "MAGNUM" Bonus Ad Special

Grab $592 in Ads for Only $97
Full Details ===>>> http://www.sassyads.com


===========================

6. Thought of the Day!

===================

It's so simple to be wise. Just think of something stupid
to say and then don't say it.

============================

THANKS FOR READING!


Bill Vannot - Editor
webmaster@sassyads.com


Chrisoulla Nicolaou - FTC Ad Tips Copy Writer
babytalk@spidernet.com.cy


Dan Beal - FTC Ad Tips Researcher
support@danbeal.com


Sassy Ads Reporter & AdMistress
We Create Smiles - One Ad at a Time!!
http://www.sassyads.com


=======================

Disclaimer:


We have the right to refuse any ad that is not within the
FTC guidelines. We also advise you, to use due diligence
with all advertising offers. We do not endorse or
necessarily agree with the offers presented here.


The Sassy Ads Reporter and qualified associates do not make
any warranties, express or implied, regarding the use of the
links that we provide in our advertising. We don't guarantee
the accuracy, completion, usefulness or legality of any
advertisements, resources, information, products, services,
income processes or programs. All ads are subject to change
and all offers may end at anytime. You advertise at your own
risk. We disclaim any responsibility and/or all liability
arising out of, or relating to, any item listed in this
ezine, and/or websites.


We adhere to the policies, guidelines and laws of the Federal
Trade Commission ( www.ftc.gov ) and we comply with the
Childrens Privacy Act. You must be 18 years of age to
subscribe to our email lists. We're greedy so we won't share
your private information, therefore we cannot be held liable
for third party complaints. We do obtain permission based,
optin names from legitimate, co-registration partners. You
got this email because you, someone you know or do NOT
know, subscribed you. Friendly unsubscribe directions are
in EVERY email. Our Code of Ethics insures that your
unsubscribe request will be promptly handled.


 

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