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| << August18, 2006 - TGIF -- is so 1983 but Ed doesn't know how else to express it. |
August22, 2006 - Today's big news: Newsstand sales dropping >> |
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******* THESE are twitchy times in publishing, with a constant drip of dreary news from media titans about softening profits and flattening advertising revenue from newspapers and magazines. One reason for this, of course, is the shift of ad dollars and readers’ attention to the Internet. And why not? It’s interactive, accessible and offers a sea of free information. But perhaps most vexing to publishers are the online rivals that at first blush do not appear commercially motivated. Instead, these companies start from a position of how best to make themselves useful to the communities they serve. And then, down the line, they figure out ways to make — or, in the case of that Google gang, mint — money. But what if oldfangled print magazines took this idea and made it their own? As it turns out, there is a clutch of magazines that have been quietly going about their business — or, rather, nonbusiness — for years. And, lately, two in particular seem to be thriving in these turbulent times: AARP The Magazine and Consumer Reports. MORE ONLINE
2. WWD
TOO MUCH TITILLATION: While the gap between Maxim and a strip club might not seem that much of a leap, Dennis Publishing thinks it is. The publisher is suing The Maxxim Mens Club and Steakhouse in Tampa, Fla., for trademark infringement, trademark dilution and unfair competition against its flagship magazine. John Lynch, Dennis Publishing's attorney at Jacobs deBrauwere LLP, confirmed the case was filed Friday in the U.S. District Court for the Middle District of Florida, Tampa Division.
BEARSKIN ADVENTURE: Could Marc Jacobs' new fall ad campaign for his men's collection be too hot for some magazine publishers? The ads, shot by Juergen Teller, feature loving photos of makeup artist Dick Page and husband James Gibbs, with one of the two creatives showing the couple kissing while lying on a bearskin rug in the woods. The other ad shows the two men with their arms around each other in their front yard. While Interview chose to run the racier version in its August issue, Men's Vogue, which carried Marc Jacobs in its fall 2005 and spring 2006 issues, did not include either of the images in its upcoming fall issue, on newsstands nationwide this week.
INTERACTIVE RUNWAY: There sure are going to be a lot of Web sites clamoring for viewers come the New York shows. The latest is New York magazine, where Adam Moss has been promising for some time that 2006 would be the "year of the Web." While the magazine has made a few tweaks to its site this year, it will add a host of interactive features next month in what Moss calls "Phase One." Beginning Sept. 8, reports and photos from the shows and around the Bryant Park tents will be collected on nymag.com. Users can group their favorite designs in a photo album, then share their books with other nymag.com visitors. Celebrity guests also will share their favorite collections, including socialites Tinsley Mortimer and Melania Trump. In addition, readers will be able to create their own Approval Matrix
— New York's most popular magazine feature — with looks from the shows. Each reader's ratings then will be used to create a master Approval Matrix for the site, which will update in real time as users upload their responses. Additionally, the magazine's Look Book column will be reinterpreted online as a video column with live interviews. Finally, the magazine's Harriet Mays Powell and Amy Larocca and blogmasters Heather and Jessica from the Los Angeles-based style blog Go Fug Yourself will post diaries from the tents.
PILING ON ACCESSORIES: As Elle Accessories' fall edition hits newsstands on Tuesday, Carol Smith, the magazine's senior vice president and group publishing director, is thinking about additional brand extensions. Smith believes there's room for an Elle Runway Report — an overview of looks from every show during fashion week; Elle Beauty, or even Elle Living, although the latter probably won't come to fruition, given the launch of Vogue Living this fall (not to mention Elle Decor). The only challenge, she said, is deciding whether to invest in another print spin-off or expand on the Web. One thing is for sure — Smith wants to expand Elle Accessories at newsstand and beyond. The fall issue sold 154,000 copies, but, said Smith, "I'd love to get it up to 200,000." Hachette also will test opportunities
for the spring 2007 issue to be used as a renewal incentive or as a gift to a premium group of, say, 50,000 subscribers, as a 13th issue. The move would save some subscribers $4.99 for the cost of Accessories, but Hachette would make up the difference at newsstands with the parent title. Elle's cover price will jump to $4 from $3.50, effective with the October issue.
BLACK ART: A little more than a year after selling BlackBook magazine, its founder and former editorial director, Evan Schindler, is ready to introduce his new venture, Tar Art Media. The company will be devoted to "curating and creating" artistic content in the marketing, designing, publishing and filmmaking mediums. It will be referred to simply as Tar, for its connotation that "something can be messy and go in different directions," said a spokeswoman. Tar will not only produce its own content, but also will be involved in helping its clients find sponsorship opportunities. The divisions include Tar Creative Agency, Tar Film and Documentary, Tar Publishing and Tar Online.
3. The New York Times Travel Web sites were supposed to sound the death knell for travel magazines, but now a popular Web site that ferrets out discounted travel offers is entering the offline publishing fray with its own quarterly magazine. Sherman’s Travel is being spun off from ShermansTravel.com, which aggregates online travel offers and also publishes a newsletter distributed free to its more than 3.5 million subscribers. Established in 2003 by James H. Sherman, a new-media consultant and former executive at Martha Stewart Living Omnimedia, ShermansTravel.com had 1.5 million unique visitors in July, according to Nielsen/NetRatings. Gannett, publisher of USA Today, is a minority investor. MORE ONLINE
4. The Wall Street Journal Online Time Magazine's announcement that it will shift publication dates -- hitting the newsstands before the weekend instead of Monday to appeal to busy readers -- is emblematic of a dilemma facing media companies' bottom lines: What to do with the news? As news organizations put more breaking news online -- from news about terrorism plots to the latest celebrity wedding -- tabloids and serious magazines alike must wrestle with what role that perishable commodity plays when their regularly scheduled magazine issue or newspaper edition comes out. News on the Web has evolved to the point where it is providing a more serious challenge -- how to use both the Internet and the print publication to enhance both media rather than creating two anemic products. For the most part, it means luring readers to the print publication for extra details on news that was posted on the Web or for narrative stories that the Web version didn't have. MORE ONLINE
5. Advertising Age I guess my biggest shock is that The New York Times suspended its paper edition. When it disappeared from the prison library, they didn't tell us why. I just assumed it got pulled for the same reason The Nation and Cat Fancy got pulled -- because they violated the Un-American Media Non-Requisition Act of 2007, which, of course, prohibited the expenditure of federal funds on liberal publications. Anyway, obviously newspapers were doomed well before I landed in the clink. But to be back on the streets only to discover that the Times has gone exclusively to a podcast format is just unsettling. Though I hear that Alex Kuczynski's "Happy Sassy Super Rich Girl Shopping Hour" podcast is pretty good. Speaking of happy, I'm amazed at how thoroughly Katie Couric reimagined the "CBS Evening News." I watched it the other night (we only got Fox News at Alderson, of course), and then went back and read some articles on Google about her plans for the show before she took it over. Back in 2006 she told The Washington Post, "Sometimes when you watch the evening news, it's all gloom and doom -- and some of it has to be, because the world is a complicated and pretty scary place right now. But there has to be a place for more hopeful stories." I mean, I understand that, but the segment I saw the other day about that terror widow's weight-loss secrets? Look, I'm happy she was able to drop 20 pounds, and when I saw her "after" photo, I thought, "I'd do her." (Prison -- Alderson especially -- changes everything.) But to me it just seemed like she'd lost weight because she was depressed and stopped eating. Or was I missing something? I still find it weird that former Men's Health Editor Dave Zinczenko is now a U.S. senator. I heard about that in prison, but I only just caught him on C-Span this week. I have to confess that I'm loving the whole intern sex scandal he's caught up in. I mean, "You wanna touch my abs?" What kind of a come-on is that? Also, it's weird to see him without hair. Is that a recent development, or did Rodale's health plan not cover Propecia? MORE ONLINE 6. FishBowlNY Clamor, an award-winning Ohio-based quarterly magazine, is prepping a 10-page section analyzing American Apparel's business model and sexual harassment claims made against the clothing company's outspoken founder Dov Charney. American Apparel, in turn, has sent letters to the magazine demanding a retraction and removal of the article from its Web site, according to the magazine's editors. Clamor editor Jen Angel says the magazine has "no intention" issuing a retraction. In an e-mail to Clamor (provided to FishbowlNY by the magazine's editors) American Apparel media relations director Cynthia Semon wrote "if the article is not immediately removed online, along with a retraction and an [sic] public apology posted online and published appropriately, we will be forced to seek legal action in light of such gross, blatant, negligent and irresponsible journalism." MORE ONLINE 7. The Independent I am at a party in Long Island, Cindy Crawford is ruffling my hair. I am with an SAS sniper learning how to shoot. I am being photographed for Vanity Fair, someone is documenting it for a book. I am snogging, snorting, drinking, laughing, crying, I am on a plane from Peru to Columbia to buy cocaine, I am in Australia hosting an awards ceremony, I am in Japan as Paul Smith gets mobbed, I am sleeping with five different women in five days as we finish the first issue of Loaded. Howard Marks, Irvine Welsh, Dennis Hopper and Nick Hornby are writing for me, as are a generation of new talent I have unearthed. I am opening sacks of fan mail; bottles of champagne are mounting up in the office; my colleague Tim, who I start the magazine with, is in Hawaii dressed as Thomas Magnum. Every day is like this for three years. I do not have a boss I have a handler, Alan Lewis. I like this because "spies" have handlers, and then I remember, so do dogs. MORE ONLINE 8. San Francisco Chronicle As the 30th anniversary issue of Mother Jones hits the newsstands this month, the muckraking San Francisco magazine is struggling to retain a consistent senior staff and find its place amid seismic changes to the publishing industry. Editor in Chief Russ Rymer, who came to the job in 2005 with a prestigious background as a writer and editor, departed in late July. Longtime creative director Jane Palecek left just days later; soon after, five staff members were laid off. On Wednesday, Rymer cited "philosophical differences" as the reason for his departure. Though the impetus for the latest resignations and layoffs vary, they all are connected to the tight financial spot Mother Jones found itself in during the spring. MORE ONLINE
************ ... that there are jobs o’plenty at Girls’ Life, the number one mag for girls 10 to 15. At a time when other teen mags are folding, GL is growing big time! We are looking to add people to our editorial, online and print ad sales staff at all levels. The offices are in Baltimore, where the livin’ is cheap and fun. If you are 30 going 13, you could be the perfect fit for this staff of very cool chicks (and a couple guys!) who are dedicated to our tween/teen audience of over three million girls in print and online. We’ve been around over 12 years and we ain’t goin’ anywhere so come join us! E-mail a cover letter and resume to karen@girlslife.com (no call please). And a special shout out to teen-friendly freelancers and short story writers—we want you to pitch us! Check out girlslife.com for writer info. (Official Ed posting) ... that they may be looking for a freelance designer (a design/production spot) at All You. Ed's tipster says to contact lisa_vibrone@allyou.com (Don't mention Ed) ... that a “leading inspirational monthly magazine” is looking for a photo researcher. The ideal candidate must have a background in editorial photo research (creative, preferred), and strong administrative skills. Please fax resumes to (212) 684-1311 (Best not to mention Ed) Internships ... that IN New York, an upscale monthly magazine for visitors to New York City, is looking for an intern to assist its editorial department. The ideal candidate is a journalism student or recent graduate seeking to gain magazine editorial experience. Duties include assisting the editors by: researching; fact-checking; proof-reading; organizing; writing listings; performing administrative tasks; doing whatever it takes to get the magazine out. There are also opportunities to write short items and sidebars with byline credit. Requirements: familiarity with New York City culture, entertainment, and shopping; impeccable proofreader with knowledge of editing symbols; good telephone manner; strong organizational skills and attention to detail; eagerness to learn. Position is unpaid, but offers valuable hands-on experience and flexible hours, and can be taken for college credit. If interested, please snail-mail resume and cover letter to Liz Pink, Editorial Assistant, IN New York, 261 Madison Ave., 9th fl., New York, NY 10016. No calls. (OK to mention Ed) ... that Cosmopolitan is looking for a fall intern to work in the web department. Main duties include reader mail and helping with Cosmopolitan.com tasks, but opportunities to help other editors and take on a variety of requests usually arise. No HTML knowledge needed, but should have a genuine interest in the importance of magazines online. Should be available for at least three days a week of four-hour time blocks, and may not be interning at another publication at the same time. Start date is Sept. 5, but could be flexible. This is an unpaid internship and you must be able to receive college credit. Please send cover letter and resume to cmgriffin@hearst.com. (Mention Ed) ... that Conde Nast Traveler is currently interviewing for fall interns in the photo department. We are looking for a college student who can earn school credit for their work here. It is an unpaid internship. The hours are from 9:30-5:30, 2-4 days a week, starting early September and ending in May. The photo department is one of the busiest departments of the magazine. We hire some of the most talented photographers in the world, and send them to the most beautiful and exotic places in the world. As the photo intern, you will be a part of the team. You will be involved in every stage of a photo shoot—from preproduction to logging in film to collecting final art work that is used in the magazine. We will ask you to research photos from stock agencies, evaluate portfolios, organize files of photos and print images from digital sources. You will also learn how each department of the magazine works together to produce this monthly magazine. Please send your resume and availability by September 15th to: Angelica Mistro, Photo Business Manager, Conde Nast Traveler, 4 Times Square, 14th floor, New York, NY 10036; Fax: 212-286-5931; amistro@condenast.com (OK to mention Ed) ... that Prevention magazine is looking for a beauty intern for the fall. Responsibilities include calling in beauty products, organizing the beauty closet, writing, researching, and more. Note that this is an unpaid position and is for college credit only (but you'll get lots of beauty goodies). Please send resumes to rebekah.george@rodale.com. (OK to mention Ed) ... that Child magazine is looking for fall interns. Undergraduates and graduates interested in women's lifestyle topics including parenting, pregnancy, entertainment, health, child development and fashion are welcome to apply. Intern responsibilities include much more than the usual administrative stuff and you will work closely with the article editors. Background research, factchecking and fulfilling reader requests are a large part of the position. You may also get to write for child.com and attend press events. The internship is only for college credit, but it's a great learning experience and huge resume builder for students pursuing a career in magazine editorial. We would love to hear from you! Please send resumes to loren.chidoni@mereditth.com. (OK to mention Ed) ... that Child magazine also has a fall internship opening for a student interested in being exposed to all aspects of the magazine publishing business, from advertising and editorial planning to contracts and budgets. The intern will work closely with the managing editor and will have the opportunity to contribute in a variety of ways. It's an invaluable experience for someone pursuing a career in publishing to explore new areas and fine-tune your interests. Please send resumes to loren.chidoni@meredith.com. (OK to mention Ed) ... that Interior Design magazine (NYC) is still seeking editorial interns, 2-3 days per week, for school credit or a modest stipend. Duties include fact-checking, photo research, follow-up phone calls, product call-ins, administrative work and working with the edit staff to pitch in whenever needed. We're looking for someone to start as soon as possible. Please e-mail resumes and cover letters to: id-edit@reedbusiness.com. OK to mention Ed.
********* Whisper jobs? Send 'em to whispers@ed2010.com Blogalicious! Catch up with Ed's Girl on the Hunt at http://ed2010.blogspot.com Ed has message boards, yo. How to unsubscribe from this newsletter: How to subscribe: BTW, Ed doesn't endorse the advertisement you see below. It's just what happens when you use a free e-newsletter service. |
| << August18, 2006 - TGIF -- is so 1983 but Ed doesn't know how else to express it. |
August22, 2006 - Today's big news: Newsstand sales dropping >> |
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