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| << November15, 2006 - Atoosa in the news again, Art Happy Hour tonight! |
November17, 2006 - Buckets of EdNews: TV Guide, RD & Time >> |
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******* We plead guilty in following Advertising Age's October 23 footsteps in naming November 2005 startup Every Day with Rachael Ray min's top launch for the October 2005-through-September 2006 time frame (Ad Age followed our footsteps in co-acknowledging April 2005 startup Domino, which was cited by us on February 13). Choice was easy given Rachael Ray's rapid circ growth from 350,000 at launch to 1.7 million (rate base) next August, but min, in partnership with University of Mississippi department of journalism chairman and Guide to New Magazines author Samir Husni, also recognized 14 others that stood out in the 1,000-plus crowd: Beckett Elite/Blueprint/Crazy for Sudoku!/Cookie/Good /Hallmark/Men's Vogue/Play/Relish/Shock/ShopSmart/Success/US Airways and Wondertime. All were saluted last Monday (November 6) at a New York breakfast celebrating the release of min Magazine/2006 with the "21 Most Intriguing" magazine/media people, "Hottest Launch Executives," and more. Look for a page of "Photographs and Memories" next week; here, the latest RR "memory" is shared by min editor-in-chief Steve Cohn (left), Husni (right), and, from left to right, RR creative director Siobhan Hardy, publisher Chris Guilfoyle, marketing director Marilyn Jacobs, and editor Silvana Nardone. MORE ONLINE
2. WWD
TENDER AND TOUGH: The Audit Bureau of Circulations appears to be taking a carrot-and-stick approach in its ongoing drive to get more accurate data from publishers. At its recent meeting in Las Vegas, the ABC made it easier for magazine titles to boost their circulations by allowing them to report one consolidated number across different media ??” print, the Web and other audited products, such as e-newsletters. The number, called "total contact," can be reported immediately. So start expecting to see every publisher out there proclaiming that figure in their marketing kits. And what about those widely divergent figures for Web readers? The ABC is trying to get a handle on them, limiting inclusion of that data in the "total contact" figure only to magazines whose Web sites it audits, which is only about 100 of the 800 consumer titles out there. "Being able to turn to a single source will facilitate and expedite the rigorous process of number compilation," said Robin Steinberg, senior vice president, director of print investment for MediaVest, who also was newly appointed to the board along with Meredith publishing group president Jack Griffin and Bruce Claassen, chief executive officer of Toronto's Genesis Media. EVERY)MAN OF THE YEAR?: The collective "You" was the leading nomination at Time's 2006 Person of the Year luncheon, moderated by managing editor Richard Stengel, held Tuesday in Midtown, where panelists NBC anchorman Brian Williams; Arianna Huffington; Cory Booker, mayor of Newark; actor-director Emilio Estevez and Tom DeLay (yes, the under-a-cloud former House majority leader) had, naturally, widely differing opinions as to what extent "You" should be recognized. Williams, delivering humor rarely seen on his nightly news broadcast, believed the impact of bloggers, Wikipedia and YouTube, where consumers increasingly disperse and devour unfiltered opinions on everything from lunch preferences to political issues, is harmful to American culture. But, then, Williams does have his own blog. "We're choosing cat juggling videos over well-thought-out, well-researched and well-reported evening newscasts," he said. "Our celebration...and marketing of self, I believe, is tearing us apart and could kill us." Meanwhile, Estevez, who made a mock-up cover of a silhouetted human head, said honoring "You" "speaks to our humanity and connectedness," as seen by the results of the recent political elections, which inspired Booker to nominate "You, the American voter." Meanwhile, Huffington chose Rep. John Murtha, an early vocal opponent against the Iraq War, while DeLay endorsed newly elected Speaker of the House Nancy Pelosi. Also discussed by the panel: Al Gore, Jon Stewart, Stephen Colbert and, in the Axis of Evil category, North Korea's Kim Jong Il. Booker noted evergreen candidate, media mogul and philanthropist Oprah Winfrey was absent this time, which perhaps discomfited him so much that he needed to stop at a sidewalk vendor to buy a Coke before heading to another appointment. But, then, so were Brangelina. MORE ONLINE
3. Min
Decision to leave Seventeen and Hearst Magazines at year-end to start her own teen consultancy and write a book has that Mary Tyler Moore ring to it (Remember the catchy theme song?), but Rubenstein's more apt playbook is Cosmopolitan editor-in-chief Kate White's 1995 primer, Why Good Girls Don't Get Ahead...But Gutsy Girls Do (Warner Books). Clearly, Rubenstein has guts to chuck a successful career with a ATOOSA RUBENSTEIN IS NO LONGER "SEVENTEEN" venerated, 62-year-old brand. Plus, CG was the spinoff of arguably the most venerated women's brand. Rubenstein's confidence stems from her working hard to become a "brand" unto herself. Early on, CG founding publisher Kristine Welker told min (February 7, 2000) that "Atoosa was getting up to 6,000 pieces of e-mail per day" during the 1999 holiday season. To teens, Dear Atoosa became synonymous to Dear Abby, and Rubenstein has built upon that with frequent tv appearances (most notably, her Miss Seventeen MTVseries last fall that made a star out of the winner, University of Wisconsin [Whitewater] student Jennifer Steele). Less publicized, but very noteworthy in the multicultural society that we live in, is that Rubenstein is Muslim (her family is of Iranian descent), and her husband is Jewish. After the New York Post revelation (November 7) of Rubenstein's plans, scuttlebutt arose surrounding (1) Seventeen staff dissension; (2) Hearst Magazines president Cathie Black not being all that "unhappy" about Rubenstein leaving; and (3) Rubenstein bailing out because the teen magazine market is tattered after this year's closures of Ellegirl and Teen People. (Teen Vogue vp/publisher Gina Sanders certainly disagrees; see story below.) Rubenstein's challenge is to get above the cattiness and stay in the limelight. Even in our blog/text-messaging-saturated world, that is easier said than done. MORE ONLINE
4. FishBowl
Arianna Huffington called Tom DeLay "delusional." Brian Williams slammed YouTube and the blogosphere. Time editor Richard Stengel didn't know what Time's circulation was. Emilio Estevez's fianc?© has never seen St. Elmo's Fire. All of which made for a lively luncheon and panel debate on who might be Time's "Person Of The Year" today in New York. Williams' nomination of "You" as Person of the Year was followed by an impassioned rant about the cultural impact of the blogosphere and YouTube on America. "We're choosing cat videos over well-thought-out, well-reported evening newscasts," Williams said. "Look at the shows that do well that don't include dancing ... If we're all blogging, what aren't we reading?" Huffington and DeLay, seperated on the panel by Newark Mayor Cory Booker, jawed back and forth about the war in Iraq that peaked when De Lay asked her if she had been to Iraq. Mayor Booker quickly interjected, fearing the "tongue-lashing" would leave him "wet." MORE ONLINE
5. MediaWeek
Dennis Publishing has launched a new mobile version of Maxim that the publisher says marks one of the first forays into the wireless space by a major entertainment-focused magazine. The new site, mobile.Maxim.com, does not entirely reproduce the existing Maxim Web site, but does include several of its more popular multimedia features, including photos of "hot babes," jokes, and even video. That's key for translating Maxim to a medium that has been mostly dominated by news and information publishers thus far, according to Russell Kern director of business development for Dennis Digital. "Maxim is a very visual brand," he said. "Most mobile sites have been very text-heavy to date." Indeed, while several magazine publishers have announced new mobile launches of late, such as Newsweek and BusinessWeek, few have placed their focus on graphics and the like. MORE ONLINE 6. Min???Next??? for ???Wired??? is the ???Wired Store??? By Steve Cohn 11/15/06 http://www.minonline.com/topstory2.htm Promoted-in-July publishing director Drew Schutte and publisher Jay Lauf cured their claustrophobia by welcoming 47,642 to Wired's September 28-October 1 NextFest in New York's Javits Center, and a second dose starts this Thursday (November 16) with the holiday-season-run (through December 31) for the Wired Store in SoHo (160 Wooster). Schutte projects 15,000-plus customers will visit the modest-sized storefront, and while expensive gadgetry is the presumed "big draw," we'll bet that a lot of folks will pay $25 for a more "traditional" phenomenon: Wired editor-in-chief (since June 2001) Chris Anderson's acclaimed best-seller, The Long Tail (Hyperion), on the "selling less of more" reality of the "New Economy." An Anderson book signing is being discussed. MORE ONLINE
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************ JOBS ...that Blender magazine is looking for a temporary editorial Production Editor with at least three years of consumer magazine experience. He/she will work closely with the art and copy departments as well as other editors to prepare and route layouts through each step in the production cycle. Responsibilities include formatting and styling text, tracking and placing high-res images, scanning photos, and acting as the lead point of contact with the prepress house to handle all manners of editorial production, from shipping original files to calling in last-minute changes on proofs. Candidates must have full working knowledge of InDesign, Photoshop, Illustrator and Adobe Acrobat, good communication and interpersonal skills and the ability to problem-solve and work on multiple projects at once under tight deadlines. All interested candidates should submit their cover letter and resume to jobs@blender.com. Please include Temp Production Editor in the subject of the email when applying. ...that Law Firm Inc, the business magazine for law firm Eexecutives is seeking a staff reporter. This person will write feature articles (approx. 2,000 to 3,000 words) that become cover stories, and shorter news items. The ideal candidate will have extensive reporting experience in either business or legal journalism. 3-5 years of experience required as either a newspaper or magazine reporter. This person must have the ability to get up to speed quickly on new topics. We are looking for someone who is intellectually curious, and a clear, energetic writer. A law degree is a plus. Qualified candidates should submit resume and cover letter with salary requirements to opportunities@alm.com for immediate consideration. INTERNSHIPS ...that New York magazine's website, nymag.com, is looking for spring semester online editorial interns. The time commitment is a minimum of two full days per week (or the equivalent number of hours) during the school year. Responsibilities include fact-checking, research, and reporting, along with some basic administrative duties. Clips are likely, as interns are frequently asked to write listings and roundups for the site. Pay: $6.75/hour or school credit. To Apply: Please e-mail a cover letter, resume, and two or three clips to: nymjobs@nymag.com. Please put "Spring Semester Online Editorial Internship" in the subject line. No calls please. ...that Stuff magazine is looking for hard-working, organized, fun-loving but responsible interns who know--or want to know better--the men's magazine marketplace. Ideal candidates will have good ideas, be able to multitask and know how to do online research. We are a small staff and will give you plenty of responsibilities, including assisting editors in researching articles and calling in products; establishing contacts with publicists; contributing ideas for articles; possibly writing articles and/or sidebars to articles; and general administrative help. All interested candidates should submit their cover letter and resumes to internships@dennispub.com. Please put Stuff Editorial Intern in subject when applying. Students must be able to receive college credit in order to be an intern at Stuff. ...that MaximNet, the WEB division of Dennis Publishing, seeks a college student to help maintain its databases of archived magazine content and support the online editorial division as needed. The intern will be responsible for translating articles from Quark into HTML, requesting art or photos for articles where required, entering the articles and related images into database tools, and otherwise fulfilling the production and editorial requests of staff editors. Candidate must:Have proven track record for working on a deadline, have superior organizational skills and a strong command of the English language, be computer literate (familiar with Microsoft Office programs and the Internet - a basic knowledge of HTML is also helpful), be enrolled in a degree program (candidates enrolled in a Journalism or Communications program or related coursework will be given preference), editors ask for a minimum commitment of 15 hours per week. Pay is $6 per hour. Please send resume, cover letter, and 2 or more writing samples (published or from Journalism/Communications coursework) by e-mail: internships@dennispub.com. Please indicate Online Editorial Intern in the subject when applying. ...that CO-ED, the number one nationwide magazine for college students, is seeking new interns for our editorial and fashion departments. We're looking for new people starting immediately, or in January (winter/spring semester). Schedule is flexible, pref. 2-4 days per week. The position includes administrative work, research and some writing. The individual must have a passion for college-related events, and be outgoing (some assignments may include campus visits). Candidates are eligible for school credit, where applicable. All cover letters and resumes can be e-mailed to Lauren Herskovic at Lauren@coedmagazine.com. Please put "CO-ED Intern" in the subject line. If you're interested in helping out in the fashion dept., please e-mail Kristyna Kane at Kristyna@coedmagazine.com, and list relevant fashion experience. (OK to mention Ed) ...that Utne Reader a bimonthly, national publication, publishing the best of the alternative press, is looking for online editorial interns. What distinguishes Utne Reader's internship program from others in the field is the level of inclusiveness. From the opportunity to pair off with an editor and craft a print magazine, to the day interns pitch and publish an original essay on Utne.com, our interns have our respect and gratitude as full-fledged members of the Utne Reader team. Utne Reader welcomes interns for six months of intensive magazine and website making. We expect hard work, enthusiasm, great ideas, and excitement about alternative media. Online editorial interns help create much of the original content for the Utne Reader website. This is a writing-intensive internship. Interns are expected to research and write 5-6 short pieces each week. They also surf the web for the best content out there and take part in editorial meetings. In addition, interns have opportunities to participate in creating the print magazine. Internships are 20 hours per week and last for six months. Internships are unpaid, except for a modest monthly transportation stipend. Applicants must have strong writing and researching skills, must be able to write on deadline, and must be experienced with the Internet and the alternative press. To apply, send Hannah Lobel a cover letter, resume, and three work samples. NOTE: This internship is on site. E-mail cover letters and resumes to hlobel@utne.com, or visit http://www.utne.com/magazine/internships.html ...that Quick & Simple, a new lifestyle magazine from Hearst, is seeking an editorial intern for the spring. This is a great chance for a hands-on experience with a start-up magazine. We provide easy-to-follow tips and fast advice to women in their 30's and 40's about diet, health, fitness, home decorating, fashion and more (www.quickandsimple.com). Students will have the chance to work with editors in various magazine departments, so this will be a great networking opportunity for students eager to break into magazine journalism. Responsibilities include researching content for articles, maintaining reader correspondence, doing light administrative work, as well as writing brief articles. Journalism experience is a plus. Please send cover letter, resume and at least one clip to Kimberly Sica at QSinternship@hearst.com. (OK to mention Ed) ...that Interior Design magazine (NYC) is seeking an editorial intern, 2 days per week, for school credit or a modest stipend. Responsibilities include fact checking, photo research, follow-up phone calls, product call-ins, administrative work, with potential to write for the web. We are looking for someone to start as soon as possible, but next semester could also work. Please e-mail resumes and cover letters to: id-edit@reedbusiness.com.
********* Whisper jobs or internships to share? Send 'em to whispers@ed2010.com. Ed'll keep it anonymous for you. Blogalicious! Catch up with Ed's Girl on the Hunt at http://ed2010.blogspot.com. Ed has message boards, yo. How to unsubscribe from this newsletter: How to subscribe: BTW, Ed doesn't endorse the advertisement you see below. It's just what happens when you use a free e-newsletter service. |
| << November15, 2006 - Atoosa in the news again, Art Happy Hour tonight! |
November17, 2006 - Buckets of EdNews: TV Guide, RD & Time >> |
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