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Subject: It's a Mag Type of Day - April27, 2007



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Days gone by...
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Ed's in a nostalgic mood today. Remember when things were so much easier? Way back then?

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News
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1. WWD
Memo Pad
Stephanie D. Smith
4/26/07
http://www.wwd.com/memopad/article/115235

BIDDING BOYS

The sale of Dennis Publishing is moving to the next stage after the latest round of bids came in Tuesday. Sources close to the deal said the Quadrangle Group, which is working with ex-Wenner executive Kent Brownridge, is so far the most serious bidder among the potential buyers, which are said to be mostly private equity firms. Sources said Dennis received three or four offers in the second round of bidding, ranging from $200 million to $220 million, short of the $250 million or more Felix Dennis is said to want for his stable of men's titles. Sources did not name specific parties that made offers in the latest round of bids, but Veronis Suhler Stevenson and Elevation Partners — the private equity firm involving U2 frontman Bono that recently bought a stake in Forbes — have both been said to have taken a look at the company, which includes men's magazines Maxim and Stuff and music monthly Blender. The third and final round of bids is expected in three to four weeks.

GREAT TIMING

Bernard Arnault, Tyra Banks, Kate Moss and Lanvin designer Alber Elbaz are now part of a very exclusive club — the 2007 Time 100, the newsweekly's third annual list of the most influential actors, politicians, writers, scientists and designers. Time will unveil the list in its May 4 issue, in which such notables including Harvey Weinstein, Naomi Wolf and Natalie Portman contribute profiles about the honorees. Among the musings, Weinstein writes of Arnault: "He appreciates the power of art to improve and shape every area of our culture, including fashion, business, real estate and politics….I once innocently asked Bernard why he was skipping a formal reception after [John] Galliano's Dior show in Paris. He responded that he had other priorities, the first of which was rushing home to cheer on France in the World Cup." The notables named to the list will gather at a gala in their honor on May 8 at Jazz at Lincoln Center.

OVERSEAS ADDITIONS

Cond? Nast lured away a top executive at Hachette Filipacchi Media to join its operations in China, where it currently publishes Vogue and Self with local partners. Weiming Cao will become managing director of Cond? Nast China, effective May 7. He replaces Bentham Liu, who will become an executive chairman and serve as an adviser to the company. Cao, who will be responsible for the day-to-day management of Cond? Nast's China division, served as both publisher and managing director of Hachette's business in China, as well as general manager, China and Hong Kong, and director of finance, human resources and administration.

2. WWD
Fuller Good Life
Irin Carmon
4/26//07
http://www.wwd.com/memopad/article/115235?page=1

The name of the event was "You Go, Girl!" and, accordingly, the Canadian Consulate in New York had rounded up American Media Inc. editorial director Bonnie Fuller to speak and read from her book, "The Joys of Much Too Much." With her husband in the audience and copies of Star dispersed among the mostly female attendees, Fuller held forth on work-life balance and why Canadians are funnier.

Asked whether mentors had played a role in her rise, Fuller seemed at a loss, and then said most of the people she had come to for advice over the years happened to be men. Asked about the wage gap between U.S. men and women, Fuller said it was partly because taking time off to be mothers had taken women off track for high-earning positions. "I find it hard to find senior women to promote where I am, in the magazine business," she said.

Fuller had, however, already lent a hand that night to co-headliner Elaine Allison. When Allison's motivational speech was opened up for questions but met with awkward silence, Fuller graciously raised her hand. (Allison would later return the favor by allowing her cell phone to ring not once, but twice, during Fuller's time at the podium.) "You mentioned that your next book was partly about how to ask for a raise," she said from the back seats. "I'm sure that's something we'd all like to know more about." The irony of the question may have been lost on anyone in the room unaware of Fuller's history of ricocheting from one magazine company to another and winding up as one of the highest-paid editors in the industry

3. Fashion Week Daily
Keith Pollock named editor of Elle.com
By Staff
4/25/07
http://www.fashionweekdaily.com/news/fullstory.sps?iNewsid=422435&itype=8486

The Joe Zee influence continues to permeate the halls of Hachette Filipacchi Media. Keith Pollock, formerly men’s fashion director at Men.Style.com—not to mention the Elle creative director’s close friend—has joined the title as online executive editor of Elle.com. Expected to start May 1, Pollock's chief duties will include re-launching the magazine’s existing site, which had been spearheaded by executive editor Jennifer Schonborn, who is leaving the company Thursday. Pollock joined Cond? Net from PR Consulting. As reported, Zee also tapped Paul Ritter, who helped him launch Vitals Man and Woman in 2004, to become design director of Elle’s U.S. edition. He started April 2, succeeding art director Guillaume Bruneau.

4. Mediaweek
Hearst, Hoffman to Relaunch Victoria
By Lucia Moses
4/26/07
http://www.mediaweek.com/mw/news/print/article_display.jsp?vnu_content_id=1003577030

Hearst Magazines is partnering with Hoffman Media, publisher of the 655,980-circulation Cooking with Paula Dean, to reintroduce Victoria, the women’s home and lifestyle magazine Hearst folded in 2003.

Under a joint venture formed by the two companies, Birmingham, Ala.-based Hoffman will handle all editorial, production, distribution and advertising for the magazine, while Hearst will contribute the Victoria trademark, copyright, URL, subscription database, and access to historical editorial and art content. Victoria will launch with a November/December issue and a heavy newsstand and online presence. It will publish bimonthly and carry a $4.99 cover price. The goal is to reach a distribution of 250,000 paid copies after two issues.

Launched in 1987, Victoria folded with the June 2003 issue, Hearst citing its “economic uncertainty.” Ad pages through April of that year had declined 10.8 percent to 106, according to the Mediaweek Monitor. Paid circulation had been flat at 969,180 in the second half of the year prior, per the Audit Bureau of Circulations.

4. Advertising Age
Latina Mags Assert Themselves Online
By Laura Martinez Ruiz-Velasco
4/23/07
http://www.mediaweek.com/mw/news/print/article_display.jsp?vnu_content_id=1003577030

Hispanic titles aren't immune to the broad print-industry downturn, but amid a tough environment, Latino publishers are reflecting the general market by evolving online.

Despite past growth among publications serving Hispanics, Latino publishers are closing money-losing magazines and cutting back on newspaper projects. Editorial Televisa, for instance, is shutting down its year-old title Tu Dinero after the May issue; it closed Cristina last year.

Siempre Mujer have bolstered their online presence. Despite past growth among publications serving Hispanics, Latino publishers are closing money-losing magazines and cutting back on newspaper projects. Editorial Televisa, for instance, is shutting down its year-old title Tu Dinero after the May issue; it closed Cristina last year. But the bigger change is that Latino publishers are moving beyond the printed page, belatedly embracing the internet and investing heavily in their websites, and adding news, video, photos, music, daily alerts and other features.

MORE ONLINE

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Whisper Jobs
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Ed hears ...

Jobs

...that SoHo Publishing Company, publisher of four knitting magazines (including Vogue Knitting), seeks creative, responsible mid-level editor with previous magazine experience to perform myriad editorial duties. Candidate must possess superior editing, reporting, writing and knitting skills and have significant knowledge of the needlearts industry. Must be able to conceive story ideas and manage large front-of-book sections for multiple magazines. Please send resume and cover letter to managing editor. Address: 233 Spring Street, 3rd floor, New York, NY 10013. *This is an official Ed2010 posting*

...that Men?s Health magazine is looking for a few smart, skilled, and eager college grads to spend six months working in their Emmaus, Pennsylvania office. The positions are paid, and involve researching, reporting, and writing for the magazine?s front-of-book sections, with the potential for lots of clips. The ideal candidate will possess: a bachelor's degree, preferably in journalism or English; previous editorial experience; an interest in service journalism; and a great sense of humor. People who previously held similar positions at the magazine have gone on to have lasting careers both at Men?s Health and in the magazine industry. If you?re interested, please send your resume and cover letter to mhintern@rodale.com.

Internships

...that InStyle Home and Weddings is looking for a paid ntern to assist the editors who produce our home and gift markets coverage. The ideal candidate will be highly organized, proficient in excel and love home products. We are looking for someone to do everything from keeping our closet organized, to calling in products, to organizing information and processing credit sheets. Perks can include going to shoots, product showrooms and events. Looking to hire immediately. All interested candidates should send a resume to dwyer_paulsen@instylemag.com.

...that SPIN is seeking summer photo interns (roughly end of May through beginning of September) with a passion for the music and culture of the SPIN universe. Interns should have a strong work ethic, be able to work independently, and have a keen eye for detail. Intern responsibilities include extensive photo research for all sections of the magazine, procuring album art and photography for the reviews section, handling tear sheets/magazine distribution, checking in and returning artwork, maintaining the photo archives and occasionally shooting still life. All interns must have knowledge of Photoshop and a basic understanding of Mac OS. Most importantly, all interns should be comfortable and effective communicating over the phone, in person and via e-mail. All internships are unpaid but are available for course credit. Most importantly, they offer an excellent opportunity to industrious and enthusiastic people who have a love for photography, the magazine world and the music and culture of SPIN. To apply, please send a resume, cover letter and link to work (if available) to Jennifer Edmondson at jedmondson@spin.com. (OK to mention Ed)

...that Lucky magazine is looking for an enthusiastic, hardworking, self-motivated, intelligent intern to work in the FASHION NEWS department for the SUMMER (now-Mid August). You must have a strong interest in fashion and accessories, be detail-oriented and exceptionally organized, and you MUST be able to receive credit for the internship. Interns will help with sample returns, pick-ups to/from shoots, check-ins and general admin duties but will also be given a fabulous introduction to the inner workings of the world of fashion magazines. Hours and days per week are negotiable and will be mutually convenient for our needs as well as the intern's. Please email your resume and availability to erin_wylie@condenast.com. This is the contact for the FASHION NEWS department ONLY. (OK to mention Ed)

...that the CollegeBound Network in Staten Island, NY is looking for summer editorial interns, for college credit. Great opportunity writing for the web and learning about Web 2.0 projects. Specific editorial duties include researching potential story topics, reporting and writing for all our websites, and working with our MySpace page. You'll also get hands-on experience with search engine optimization and keyword management. The CollegeBound Network is a company that specializes in college and career advice. Please send your resume to Dawn Papandrea, Managing Editor: dawn@collegebound.net. (OK to mention Ed)

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About Ed:

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