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| << October22, 2007 - Get EdSchooled |
October25, 2007 - Get promoted. Seriously. >> |
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******* ******************* Part 1 (Nov. 6): What's Holding You Back? Part 2 (Nov. 13): 10 Tricks for Getting Ahead Part 3 (Nov. 20): Salary Negotiation and Workshop When: Tuesdays: November 6, 13 and 20 from 6:30 p.m. until 8 p.m. Where: We'll send you the address when you sign up. How much: $200 Who's it for: Assistant Editors wanting to move into the associate editor role, or anyone who wants to get ahead! How to sign up: RSVP REQUIRED. Write to edschool@ed2010.com with the subject line PROMOTION CLASS. Tell us where you work, your position and how long you've been working there. You'll get an email back with the PayPal URL. ******************* Mag freelancer and teacher Eric Butterman and Ed2010 present a 5-week super-intensive course on freelance pitching and writing. Enrollment limited to 15 students, plenty of personal attention. Learn how to write the best email pitches possible, be good on the phone and sell stories (one student sold $3,000 in freelance stories while still in the class--we're not kidding). About Eric: He's been an editor on staff at Folio: and Travel Agent magazine, and has written for Glamour, Men's Fitness and countless other titles. Classes are Mondays Oct. 29th-Nov. 26th, 7-9pm (7:30-9:30 on 11/12) at The Manhattan Theatre Club, The Creative Center, 311 West 43rd Street (near 8th Ave.) Cost: $285 To sign up: RSVP to freelance@ed2010.com is REQUIRED. You'll get an email back with the PayPal URL. ******************* ******************* BTW, Ed doesn't endorse the random non-Ed advertisement you see at the top of the newsletter. It's just what happens when you use a free e-newsletter service.
******* Except for magazines and newspapers, all other media are both planned and negotiated based on audience delivery. Because the strength of a print brand is in its ability to generate audience--and stronger brands tend to produce more readers-per-copy than brands that are less strong--circulation-based pricing has done more than any other single factor to commoditize magazine advertising and reduce the range and quality of print options available to advertisers. Our current circulation-based system has both reduced advertising revenues and increased circulation costs. It has put print into a dangerous downward spiral as consumers increasingly expect to receive media content for free and yet magazines' advertising pricing is predicated on a paid circulation model. The fact that print media is held accountable to two inconsistent standards is a significant factor in the ongoing erosion of magazine margins--an erosion that has contributed to diminished product quality, the death of publications that would otherwise have been viable, and the continued loss of industry talent. Since 1997, while most magazines have increased or maintained their audience levels, circulation has declined. For consumer magazines that were consistently measured by MRI and ABC from 1997-2007, overall audience has increased by 2%, while circulation has declined by 7%. MORE ONLINE
2. MIN
300 entries from 138 magazines have been narrowed down to 21 top covers for this year’s ASME Best Cover Contest. There are three finalists for each of the seven categories. The New Yorker, Vanity Fair, GQ, and New York Magazine led all entrants with two finalists each. Below are listed the categories and finalists. Click here to view all of the finalists’ covers. The winners will be announced at this year’s American Magazine Conference, October 28-30, in Boca Raton, FL. Cover of the Year · Esquire, December 2006: Best & Brightest or Genius Issue, featuring George Clooney · The New Yorker, September 11, 2006: 9/11 Tightrope-walker · Vanity Fair, July 2007: Africa Issue cover featuring Muhammad Ali and Barack Obama Best Celebrity Cover · Cond? Nast Traveler, September 2006: Naomi Watts on Chrysler Building · LIFE, January 12, 2007: Patrick Dempsey as “Sexiest Dad Alive” · Wired, August 2006: Stephen Colbert “How To” MORE ONLINE
3. New York Post
American Heritage will rise again. Edwin S. Grosvenor has purchased the magazine, Web site and book division from the Forbes family with plans to resume publication with a December/January issue. The deal is for $500,000 in cash and the assumption of about $10 million in subscription liabilities, putting the deal's total value at around $11 million. MORE ONLINE
4. Mediaweek
Time Inc. today created the Time Inc. Entertainment Group, an umbrella organization for the Entertainment Weekly group and its Web site and the People group, and named Paul Caine as its president. Stephanie George, executive vp, Time Inc. announced the changes in a memo to staff. The reorganization is designed to help Time Inc. better leverage its entertainment properties with advertisers, George wrote in the memo. Caine, an 18-year veteran of Time Inc., most recently has been publisher of the People Group, which comprises People, People.com, People en Espa?ol and StyleWatch. MORE ONLINE
5. Advertising Age
Occasional attempts to sell serialized books online, such as Stephen King's abortive effort to get a buck per installment from readers of "The Plant" in 2001, have been far from rousing successes. Mr. King suspended publication after five chapters. Now magazine publishers, who consider marketers a better source of cash than consumers, have figured out a different tack: Get the advertisers involved. Last week, Cond? Nast's Details released a 272-page, $30 book, the "Details Men's Style Manual" -- an admittedly conventional move for a magazine. But starting in December, Details will begin to post installments from the book online for free. And once the content is on the web, it's going to be linked to many, many advertisers. "Ninety-nine percent of this book is nonbranded content," said Chris Mitchell, VP-publisher of Details. "It'll give you a primer for wearing gray jeans or white jeans or dark-blue jeans, but it isn't telling you what brand of jeans to wear. If we tell you within a section on jeans that blue straight-leg jeans are universally appealing, it's a natural opportunity online to have a pulldown menu where we can have advertisers give us their runway or look book or advertising shots and have those lead you to Seven For All Mankind or Levi's." MORE ONLINE
6. WWD
REGROUPING: Time Inc. keeps shaking up its magazine operations as it seeks the magic formula. On Monday, the publisher grouped Entertainment Weekly and its Web site, ew.com, into a cluster with People, people.com, People en Espa?ol and Style Watch called the Time Inc. Entertainment Group. Paul Caine, group publisher of The People Group, was promoted to president of the division. Dave Morris, president and publisher of EW, will leave the company after 21 years. Coincidentally, EW and People's public relations and finance teams have been working together for more than a year. EATING THEIR CAKE: As food bloggers increasingly break news and help determine fates in the ultracompetitive restaurant world, they're starting to be subject to some of the same scrutiny as traditional media. Panelists at Gourmet Magazine's fifth annual Gourmet Institute panel "Eat the Web: Blogging's Effect on the Food World," weren't afraid to take shots at each other, either, even if there was a spirit of uneasy camaraderie. Ben Leventhal's Eater.com, a Gawker-esque blog on restaurant gossip and news, "pursues restaurants in a way lawyers used to chase ambulances," said Ed Levine of Serious Eats. On Eater, chefs can find out they're fired even before their bosses tell them. (Leventhal was on the panel and said he had simply taken advantage of how fast things move on the Web.) TOO CHEAP TO BUY IT: Men like a good eye cream or a little Cr?me de la Mer as much as women — they just don't want to buy them, instead preferring to steal their wives' products. Or so claims Men's Vogue, which in an article in the November issue hitting newsstands today (with Denzel Washington on the cover), has men talking to Amanda Brooks, perhaps at the impending ridicule of their colleagues, about their primping habits. For example, Fr?d?ric Fekkai admits to using his wife Shirin von Wulffen's glossing cream, which just so happens to be from his own line. So why use a product he specifically designed for his female clients? "I like to get the same movement and shine," he explains. "It's far better than having it be dull and stiff." Hopefully, he isn't referring to his own men's line, which includes hair gel and grooming clay. And presumably he can get the glossing cream for free. SPOT ON DRESS: Apparently GQ believes men need all the help they can get dressing themselves. Today, the magazine is launching GQ Rules, a 30-day online program where GQ editors Glenn O'Brien, Jim Moore and Adam Rapoport will provide style tips via written anecdotes and short video clips. And there's an incentive for men to log on: sweepstakes. GQ will give away daily prizes from Clinique Men and Bluefly.com, while one guy can win a trip for two to New York, a $25,000 wardrobe from Corneliani, and an appearance in the magazine's pages. Men can still appear on the Web site if they do not win the grand prize; a photo upload feature allows users to upload their own pictures showing how they've applied the style tips. The program will run through the end of the year. MORE ONLINE
7. Advertising Age
Jimmy Jellinek, who lost his job as editor of Maxim when the magazine's publisher was sold last August, has landed a consulting post at the video site Heavy.com, where the laddie treatment that Maxim made famous still reigns supreme. It's actually a bit of a reunion for Mr. Jellinek. "I covered Woodstock '99 for them when I had neon orange hair," he told Advertising Age today. This time he is serving as a creative and media consultant tasked with bridging Heavy's creative and ad sales operations, helping expand the brand and land bigger clients. "I'm excited and privileged to be part of the Heavy team," he said. "We're going to do big things in 2008." MORE ONLINE
************ Sublet room in Prospect/Crown Heights, Brooklyn available from November 1, 2007, until May 1, 2008, with the possibility of staying beyond that date. Fifteen-minute walk from the Seventh Ave. B-Q stop, which is a 35-minute ride to Union Square. We're also right across the street from the shuttle train, which takes you to the 2-3-4-5, stop, the Franklin C. Three theater-y roommates (two girls, one boy), but you'll have your own bedroom. The rent is $660 per month, payable to the landlord, plus a deposit of $660. We pay gas, electric, and Internet (total, about $40/a month per person). Contact: laurel.af@gmail.com
************ Jobs ...that Niche Media is looking for a junior designer for FOB and BOB sections and to assist with various art tasks. Fast-paced environment. Overtime required. Should have magazine experience and be proficient in Macs, Quark, Illustrator, and Photoshop. Submit your resume and cover letter, including salary requirements to: jobs@nichemediallc.com and indicate “Junior Graphic Designer” in the subject field. Applications without salary requirements and portfolios will not be considered. ...that Quest, a New York-based luxury lifestyle magazine, seeks a highly qualified senior editor and writer with 3-5 years experience at a consumer publication. Basic job requirements include strong editing and writing skills and working familiarity with Mac computers, MS Word, and Adobe InDesign. Duties include line-editing of all copy, consulting with writers for rewrites, flowing copy into layout, writing heads and decks, and overseeing the monthly shipping process, from initial edits to final sign-offs. This position also offers regular opportunity for feature writing. A familiarity and interest in the world of New York society is a plus. Above all, the successful applicant will be a proven team player who can function well on a small, tight-knit staff. To apply, please send a resume and cover letter explaining your specific qualifications and salary requirements to Victor Wishna at victor@questmag.com. (OK to mention Ed) ...that Inc. magazine seeks a full-time, paid art intern. This is a great opportunity for someone to learn all of the creative aspects involved in producing a magazine, from conceptualizing ideas to developing the end result. This is position doesn't involve coffee runs or picking up dry cleaning. Candidates must have a degree in art or design or be working toward a degree in art or design; Be hard working, a team player and have a can-do attitude; Have a passion for editorial design/photography; Be able to take direction. Please e-mail resume and samples. Contact mmerwin@mansueto.com. (OK to mention Ed) ...that Cond? Nast Traveler is currently seeking a freelancer to work three days per week to assist the magazine’s interactive editor with online layout production. Qualified applicants will have at least three years of undergraduate work and a strong interest in creating and marketing online content. All applicants must possess working familiarity with HTML/CSS and imaging software (Photoshop) and solid writing skills. In addition to assembling web pages, the freelancer may be tapped to assist with video and audio sessions, monitor site traffic, create interactive quizzes, provide research and reporting support, and serve in the capacity as assistant editor to two blogs. Pay: $20/hour Please send a resume, cover letter (addressed to Dee Aldrich, Managing Editor), and references to Thomas Loftus, Interactive Editor, at thomas_loftus@condenast.com. ...that American Express publishing is looking for an online photo editor. RESPONSIBILITES: Work with magazine, rights management, and legal teams to secure online rights to images from multiple sources. Work with editorial and production staff to create original content. Research and procure compelling images; assign and coordinate original photography. Edit, color-correct, and upload photos for web publication. Manage image rights and restrictions; generate and track photo contracts and invoices. Work with portal partners to prepare & package images for syndication. QUALIFICATIONS: At least 3 years' online photo editing experience mandatory; experience at a large travel, food and/or lifestyle website preferred. Extensive knowledge and experience researching, categorizing and sourcing photos. Expertise in Photoshop, Bridge, and HTML required. High level of organizational skills and ability to prioritize multiple projects; strong oral and written communication skills. Experience with large image databases and archiving required; experience with image syndication a plus. To apply, go to www.americanexpress.com. Scroll to bottom of page and select the link Jobs@American Express. Click on ''Search Jobs,'' then click on ''Search Openings'' at the bottom of the screen, hit ''Clear,'' enter ''93427BR'' in ''Keyword'' and follow the on-line prompts. Only those candidates who PROVIDE SALARY REQUIREMENTS and meet minimum qualifications will be contacted. No paper resumes will be accepted. Internships ...that Dance Teacher Magazine, part of Macfadden Performing Arts Media, is looking for several fall/winter interns. Do you love dance? Are you a dancer, former dancer or dance teacher? It’s a fun, fast-paced workplace that seeks young talent (many former interns now are on staff). Internships are unpaid, and require a 1-2 day a week commitment. Interns will assist editors, gather art, write short items, and attend editorial meetings. Please send resume and cover letter to Michelle Vellucci at mvellucci@dancemagazine.com. (OK to mention Ed) ...that Elle Accessories magazine is looking for smart, enthusiastic interns to work with our fashion team on the Spring/Summer 2008 issue. Candidates must be available to start as soon as possible and continue interning through the end of December. Please email a cover letter and resume to lolson@hfmus.com. (OK to mention Ed) ...that Jewish Living magazine seeks an enthusiastic and organized editorial intern to work a few days each week in its NY offices. This is an excellent opportunity to grow in a small, collaborative environment, helping to create a startup magazine launching in November. Jewish Living is a new bimonthly magazine serving mainstream Jewish American women and their families. The magazine will helps readers connect with/participate in Jewish life, along with strong literary narratives in the form of memoirs, profiles, and cultural explorations. Duties include Internet research, fact-checking, proof reading, general organizational tasks, writing opportunities, and other responsibilities as they arise. Strong writing skills are required. A student with related major is preferred. Position offers pay and school credit. Contact jobs@jewishlivingmag.com with cover letter/resume and "Editorial Intern" as the subject. No phone calls please. (OK to mention Ed) ...that Quick & Simple, Hearst's weekly women's magazine, is looking for an enthusiastic, creative and dedicated editorial intern in the Contests & Coupons department for winter and spring semesters. Duties include research for the department, brainstorming ideas for promotions and contests, seeking out prize sponsors and liaisoning with PR contacts, judging contest entries, interviewing winners, sending out prizes and some administrative duties. There may be opportunity for small write-ups as well, and you'll have a chance to attend some fun media events. Interested candidates should send a cover letter and resume to mbristol@hearst.com. (OK to mention Ed) ...that Blue-carpet.net, an explosive new entertainment site, needs "hot spot" interns (journalism students preferred) based in Los Angeles, New York, Miami, Chicago and Las Vegas to begin right away. If you LOVE to attend the hottest events (premieres, launches, fashion & award shows) for FREE? Are you an ultra-gifted writer, intelligent, personable, savvy, and funny? WE WANT YOU as our entertainment intern! Duties: attending events, researching, reporting & WRITING. You'll work remotely so a PC/laptop is required. Must be Internet savvy, able to meet tight deadlines, EXTREMELY PROFESSIONAL, have excellent writing, researching & communication skills. Event times vary so a flexible schedule is required. Should be 21. UNPAID internship; but monthly transportation stipend provided. Send resume & writing samples to BlueCarpetEditor@POSHEP.com with: BlueCarpet “L.A., N.Y., Miami, Chicago or Las Vegas” Internship (whatever your respective city is) and include your availability. (OK to mention Ed) ...that Inc. Magazine seeks an editorial intern to work this fall/spring. Applicants should have an interest in covering business and a capacity for hard work on deadline. They should have experience reporting for their college newspaper and in previous internships with other publications, and be able to handle a schedule that includes late nights. The internship will involve some reporting, research and fact-checking, and the intern will be relied on to help with the monthly close of Inc. He/she will receive practical experience in and, if the fit is right, may be considered for full-time employment upon graduation. Preference will be given to those persons who are available fulltime. A minimum of 25 hours per week is required. Applicants need to submit: A cover letter stating their qualifications and aspirations; A detailed resume; Clips and writing samples; Names and phone numbers of two references. Contact mmerwin@mansueto.com. (OK to mention Ed)
********* Whisper jobs or internships to share? Send 'em to whispers@ed2010.com. Ed'll keep it anonymous for you. Blogalicious! Catch up with Ed's Girl on the Hunt and Ed’s Determined Freelancer at ed2010.blogspot.com and www.ed2010.com/boards/section/ed-campus How to unsubscribe from this newsletter: How to subscribe: |
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October25, 2007 - Get promoted. Seriously. >> |
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