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February04, 2008 - Announcing Phoenix Ed! >> |
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******* BTW, Ed doesn't endorse the random non-Ed advertisement you see at the top of the newsletter. It's just what happens when you use a free e-newsletter service. ******* Want to interview celebrities and write juicy stories for a tabloid? Ed presents a four-night seminar with entertainment writer/editor Deborah Baer (she's worked for In Touch, US Weekly, Star, Seventeen, Ladies' Home Journal and more) that will give you the tools to break into the biz. Baer will teach students how to turn their brilliant ideas into entertainment features, write celebrity profiles, improve their interviewing skills — and make $$$ just by watching TV, reading books, listening to music, surfing the Internet and going to the movies. Class meets Wednesdays (February 27, March 5, 12 and 19) from
7-9pm. Cost is $200.
******* The next Ed2010 Happy Hour will be Tues. Feb. 12 from 5:30-7:30 at Dundee Tavern (www.dundeetavern.com) 2224 Dundee Rd Any questions? Email: Louisville@Ed2010.com
******* For ten years, content portal sites have been a significant part of Cond? Nast’s online strategy: Epicurious.com, Concierge.com, Style.com. The portals provide fresh content while also linking to the magazine sites. For instance, Epicurious.com hosts both Bon App?tit and Gourmet content, but only recipes. According to Gourmet EIC Ruth Reichl, Epicurious.com will continue to be a robust site in the wake of the Gourmet.com launch—and that it will still host Gourmet’s recipes. “Epicurious is a strong brand and it’s not going away,” said Reichl. “They [CN] created Epicurious and Concierge and Style when nobody really knew what the Web was going to mean. Meanwhile, as the Web has become more and more important, it seemed like you could have everything: A brand like Epicurious, and a Gourmet branded Web site. For us and readers it’s a win-win situation, in that they get two very distinct voices.” Reichl and staff’ contributions to Epicurious start and end with the recipes. At Gourmet.com, there are five, full-time Web-only editors, including one dedicated completely to video. In addition, the entire Gourmet staff, including Reichl, will be contributing toward the site. Like so many editors before her, Reichl now sees the expanded opportunities to better serve her readers. MORE ONLINE
2. WWD
The media rumor making the rounds is that Michelle Williams was slated to appear on the April cover of Elle. In light of the death of Heath Ledger, with whom she had a daughter, Williams requested the cover be pulled — and it was. She has been replaced by Natalie Portman.
3. WWD
Who's more influential in today's fashion world: Vogue or Us Weekly? Well, it depends on who's answering. Radar — you remember, that monthly magazine that has sometimes been unfavorably compared to Spy — has just come out with its Fashion Influence List and, not surprisingly, goes the celeb tabloid route. It ranks "The Hills" star Lauren Conrad as the industry's top trendsetter, puts celebrity stylist Rachel Zoe at number seven and Vogue editor in chief Anna Wintour at 17th. While some might view Radar's fashion-themed issue as a way to create buzz in advance of New York Fashion Week (it didn't gain that much advertising — the issue is a slim 90 pages), the title's editor, Maer Roshan insisted the list is completely valid. "It'd be undeniable that today's mass market has changed the balance of power in the fashion community," said Roshan. "A picture in Us Weekly of an outfit on a celebrity will gain them much more traction than a folio in Vogue, and that's saying a lot. It's a new celebrity culture that has affected even high fashion, and fashion has had to adjust to it." So we guess Karl Lagerfeld, Marc Jacobs and Ralph Lauren will next be getting their inspirations from the tiny tube. Meanwhile, Radar has tapped two new artists to help tweak its look again — Pentagram's Luke Hayman, who redesigned Time last year and helped redesign New York with editor in chief Adam Moss (an effort that won him a 2006 National Magazine Award for excellence in magazine design from the American Society of Magazine Editors), and former New York art director Kate Elazegui. Radar's fresh look will be unveiled this spring. MORE ONLINE
************ JOBS ...that American Express Publishing is seeking a part-time (approx. 20-30 hours/week) online producer to assist in the daily production of foodandwine.com, travelandleisure.com, and departures.com. He or she will work closely with the producers and editors to update the sites and will be responsible for the daily and weekly production of articles. The ideal candidate will have hands-on experience producing content for the web and should be passionate about food, wine, luxury travel, family travel, and golf travel. Job Responsibilities: Daily production on our Websites, including creating and updating pages: magazine articles, recipes, web-exclusive content, and hotel & restaurant guides. Updating the Websites as needed, including section fronts and homepages. Sending out e-mail newsletters. Other daily tasks as needed. Requirements: 2-3 years online content production. Proficiency in XHTML and CSS. Must have solid working knowledge of Adobe Photoshop, Adobe InDesign, and Adobe Bridge. Knowledge of Flash a plus. Attention to detail, problem-solving skills, and the ability to meet daily deadlines are essential. Willingness to work a flexible schedule as needed. Familiarity with and an interest in food, wine, luxury travel, family travel, and golf travel are a plus. To apply: Send resume to mollie.a.lauffer@aexp.com. NO PHONE CALLS. For even more jobs, go to ed2010.com/jobs/whisperjobs/list or click here. INTERNSHIPS ...that Every Day With Rachael Ray seeks a photo department intern for the SPRING SEMESTER to join a fun, professional atmosphere. Assist the photo department with photo research, traffic portfolios and film, download and organize digital photography, prepare props for photo shoots/organize prop closet, and help with overall needs in our busy department. We?re looking for someone who is organized and detail-oriented, loves photography, and is proficient on a Mac, knowledge of Photoshop is a plus. Please send resume and cover letter, with hours of availability, to Melissa at edwrrphoto@gmail.com. No phone calls, please. (OK to mention Ed) For even more internships, go to ed2010.com/ed-campus/internships/list or click here.
********* Whisper jobs or internships to share? Send 'em to whispers@ed2010.com. Ed'll keep it anonymous for you. Blogalicious! Catch up with Ed's Guy on the Hunt and Ed’s Determined Freelancer at ed2010guy.blogspot.com and www.ed2010.com/boards/section/ed-campus How to unsubscribe from this newsletter: How to subscribe: |
| << January30, 2008 - Ed's New Guy + Trust Fund Apps Due TODAY! |
February04, 2008 - Announcing Phoenix Ed! >> |
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