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Subject: Come to Ed's Happy Hour Tomorrow! - February11, 2008


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Ed loves fancy press lunches.
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Celebrate Valentine’s Day with Ed TOMORROW!
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While you’re probably busy on Valentine’s Day, Ed would like to ask you New Yorkers out to celebrate, tomorrow, Tuesday, Feb. 12 from 7 to 9 p.m. Why? Because he hearts you and it’s been too long since we’ve been together for some good ole fashion networking! We’ll be at Cub Room on Sullivan and Prince enjoying the drink specials and lots of candy! See you there!

BTW, Ed doesn't endorse the random non-Ed advertisement you see at the top of the newsletter. It's just what happens when you use a free e-newsletter service.

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News
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1. Folio:
Magazines Take a Hit at the Newsstand
By Dylan Stableford
2/11/08
http://www.foliomag.com/2008/magazines-take-hit-newsstand

The latest figures from the Audit Bureau of Circulations were released this morning, and, as expected, a number of high profile consumer magazines took a big hit in overall circulation while others saw a precipitous drop at the newsstand.

Among the top 25 magazines in terms of total paid and verified circulation, only AARP (both the magazine and the AARP Bulletin) showed an increase of more than two percent over the second half of 2006. Time (-17.57%) Playboy (-10.04%) and Reader’s Digest (-7.64%) all showed significant drops in overall circulation.

In terms of single copy sales, seven of the top 10 showed decreases in sales in the last six months of 2007 versus the previous year, with Glamour (down 13.24%) taking the biggest hit. American Media Inc.’s National Enquirer (-15.25%) and Good Housekeeping (-20.71%) also saw significant declines among the top 25 magazines sold at the newsstand. Even Every Day with Rachael Ray, one of the industry’s most heralded launches in recent memory, struggled to match its 2006 success, with its single copy sales dipping 6.37 percent.

MORE ONLINE

2. WWD
Memo Pad: He Loves LA
By Amy Wicks
2/11/08
http://wwd.com/memopad/article/122487?page=2

Where was Hal Rubenstein during most of New York Fashion Week? The fashion director at In Style — and usually very active fashion week participant, was notably absent. It turns out Rubenstein was busy in Los Angeles, for In Style's Salute to Fashion, celebrating fashionable figures from music during a show that looked at collections for Justin Timberlake's William Rast and Beyonc?'s House of Der?on, among others. Rubenstein will travel to the shows in Europe, but also rushed back to New York on Friday to attend the Marc Jacobs show.

3. WWD
Memo Pad: Closures at Bauer
By Nina Jones
2/11/08
http://wwd.com/memopad/article/122487?page=2

It looks like Bauer Consumer Media, the new company formed when publisher H Bauer bought Emap's consumer media division for $2.3 billion in December, is doing a spot of housekeeping. The company said Friday that it has suspended the publication of two of its ailing titles — NW, formerly New Woman, a monthly fashion magazine, and First, a women's weekly. "Bauer Consumer Media has announced the suspension of NW and First, whilst we enter a month-long period of consultation with editorial staff," said Marcus Rich, group managing director of Bauer Advertising and Bauer London Lifestyle Magazines, said. The last issue of First before the suspension will go on sale Tuesday, and NW's publication will be suspended as of its April issue, which goes on sale at the end of February.

Neither title has fared well on the newsstand of late. The U.K.'s latest Audit Bureau of Circulations figures, published in August, reported that NW's circulation had fallen 45.3 percent to 126,805 in the six months to June 2007, compared to the same period the previous year. Meanwhile, First had failed to hit its target circulation of 150,000, with 106,961 readers recorded in the six months to June 2007. Prior to the suspension, NW had attempted to relaunch as a more celebrity-driven magazine in 2006, while in September First had unveiled a redesign which pitched the magazine at more mature women, but neither title had seen its sales significantly revive.

"We are in consultation with staff, but closure is an option," said a spokeswoman for Bauer Consumer Media, who added that there were currently no plans to close more of the former Emap consumer titles.

4. NY Post
Brit Breakdown
By Media City editors
2/11/08
http://www.nypost.com/seven/02112008/business/brit_breakdown_893637.htm

After a week that saw Britney Spears enter, then exit a psychiatric hospital amid allegations that her manager had drugged her, we'd be crazy ourselves not to take a look at the treatment the fallen star is receiving in both music and tabloid press.

Rolling Stone has the best cover shot that either Spears or the magazine itself has seen in quite a while. The black-and-white close-up shot by James White is eerily reminiscent of the cover the magazine ran after Kurt Cobain's death in 1994. The story, by Vanessa Grigoriadis, is at turns fascinating and disturbing. Calling the pop tart's demise "the most public downfall of any star in history," the writer portrays Spears as not at all insane (as some believe) but instead highly attuned to the fact that she's been used and abused by everyone she's ever come across - parents and current manager Sam Lufti included. This sentence neatly sums it up: "Today, Britney is alone: Arrogant, anxiety-ridden and paranoid, she has lost faith in everyone." Other stories in the current issue include a lengthy piece on Clive Davis, but honestly, the Spears story alone is worth the price.

It used to be that Blender had snappier writing and Rolling Stone had stronger journalistic credentials, but that may change, with Michael Gross' piece on Spears. While Blender's cover can't hold a candle to Rolling Stone's, the writer's reportage is as strong as Grigoriadis'. Blender matches Rolling Stone on everything from nicknames for former husband Kevin Federline's privates to the shady maneuverings of Lufti. Gross is tougher on Spears than Grigoriadis is, however, laying the blame for the singer's downfall squarely at her own swollen feet.

MORE ONLINE

5. Fishbowl NY
The Atlantic's Controversial March Cover
By Neal Ungerleider
2/11/08
http://www.mediabistro.com/fishbowlny/magazines/the_atlantics_controversial_march_cover_77169.asp#more

We just got a sneak peak at the cover of The Atlantic's March "Which Religion Will Win" theme issue. Our guess is that the cover will rile quite a few people up between the oversized crescent and undersized cross (and the fact that, y'know, the Jews, Hindus and Buddhists are out of the running entirely), but the content is top notch. Among other things, Eliza Griswold reports on the competition between Christians and Muslims for Nigerian converts and Alan Wolfe writes about the chance that we're actually on the verge of a religious piece.

We just spoke to Wolfe, who says he wants readers to take the following home with them:

I wrote the article to warn against those who seem to take delight in showing how awful the Enlightenment of the eighteenth century was. I think of liberty — including the liberty either to believe in God or not — the greatest of human achievements.

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6. Fishbowl NY
Grigoriades: ''We Don't Let Your Friends Take Pictures For The Cover Of Rolling Stone''
By Ron Mwangaguhunga
2/11/08
http://mediabistro.com/fishbowlny

Rolling Stone Contributing writer Vanessa Grigoriadis was on Reliable Sources with Howie Kurtz this Sunday discussing her controversial cover story on Britney Spears and ''the multibillion-dollar new-media economy'' that feasts on her sad decline. While Grigoriades did try to interview Spears, she was caught up with an intermediary who wanted two million dollars for access to the pop star.

''KURTZ: Well, obviously you didn't cough up the cash, but I understand he asked for pre-approval of the article and something about who was going to take the pictures?

''GRIGORIADIS: Sure, yes. No, the people that I was dealing with, I mean, essentially these people are just really naive, they don't understand the way that United States media works at this point, which is like there's no pre- approval over articles. We don't let your friends take pictures for the cover of Rolling Stone magazine.''

7. Gawker
There Are No Real People
By Nick Denton
2/11/08
http://gawker.com/5002996/there-are-no-real-people

Party planning, magazine editing and TV appearances blur into eachother for Martha Stewart Living Omnimedia, the homemaking maven's media conglomerate. Writing in 2002, media reporter Greg Lindsay was impressed by Stewart's multiplicity of talents: "Soccer moms and magazine execs alike revere homemaking doyenne Martha Stewart for her WASPy Zen approach to decorating, entertaining and blazing the celebrity editor trail." Greg, and his new wife have learned well from the mistress of synergy. Their wedding in Bermuda last year was nearly rained off, but they turned near-disaster into a joyful celebration, and a television appearance on Martha. Here, after the jump, is the clip of plain Greg and Sophie being interviewed by the homemaking queen: Greg explains how he found a "fabulous" naval dockyard in Bermuda to host the wedding after a storm forecast disrupted plans for an open-air ceremony, sounding like any other touch-fey husband. Incidentally, Sophie is Sophie Donelson, who was a senior editor at Blueprint, a Martha Stewart title, before it folded two months ago. The moral of this story? There are no real people in Manhattan: only media people playing real people for other media people who play real people.

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Whisper Jobs
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Ed hears ...

Jobs

…that an award-winning trade magazine in Van Nuys, Calif., DAYSPA (dayspamagazine.com), seeks a detail-oriented, creative associate editor with writing experience, journalism degree and at least two years’ experience as an editor. Interest in beauty industry a plus. Please forward cover letter, resume and salary history to Rhonda J. Wilson, Executive Editor, DAYSPA Magazine, at rwilson@creativeage.com. No phone calls please. (OK to mention Ed)

For even more jobs, go to http://www.ed2010.com/jobs/whisperjobs or click here.

Internships

… that SELF magazine’s accessories department is seeking spring and summer interns to work at least two days a week. Fashion experience is a plus, but not required. Detail-oriented, hardworking, responsible people with an interest in fashion should apply. Interns will be responsible for keeping an accurate log of all accessories received and returning them as well as assisting editors in the department. Please send your resume to amberlynnherring@hotmail.com as soon as possible. Please put SELF INTERNSHIP in the subject of your email. (OK to mention Ed)

For even more internships, go to http://www.ed2010.com/ed-campus/internships/list or click here.

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About Ed:

Ed2010 ("ed twenty-ten") is a purely volunteer organization dedicated to helping young editors reach their dream magazine jobs. Find out more (and donate to the cause!) at ed2010.com

Whisper jobs or internships to share? Send 'em to whispers@ed2010.com. Ed'll keep it anonymous for you.

Blogalicious! Catch up with Ed's Guy on the Hunt and Ed’s Determined Freelancer at ed2010guy.blogspot.com and www.ed2010.com/boards/section/ed-campus
Ed2010 @ www.ed2010.com/boards/section/message-board

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