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******* The Los Angeles Times has made plans to transfer control of its monthly magazine from its newsroom to its business operations and to replace the magazine’s entire editorial staff, according to two executives at the newspapers. The arrangement would flout the tradition at most newspapers, which keep business operations, like advertising and circulation, completely separate from the editorial department, which controls decisions about the contents of news and feature pages. The plan for the magazine was set in motion months ago. A new editor and others were hired, future issues were planned, and mock-up covers were made — all without the knowledge of anyone in the newsroom, including the top editor, Russ Stanton, the executives said. Mr. Stanton and other high-ranking editors learned of the plan last week, they said. MORE ONLINE
2. WWD
As The Wall Street Journal gets closer to the September launch of glossy magazine WSJ., it's releasing more information on the particulars and sending out editor Tina Gaudoin to advertiser-oriented events — a buzz-building strategy more akin to the magazine world than the ink-stained Journal legacy. In an interview Monday, Gaudoin emphasized her task has been "translating the DNA of the paper into a magazine," but with more visual flair, and said that in commissioning pieces, she has drawn about 60 percent from Journal staff and 40 percent from outside freelancers. But the former also includes the staff she herself has hired, which is overwhelmingly drawn from the magazine world, another sign to Journal insiders that the new supplement won't necessarily cohere with the traditional culture. (Gaudoin said she has also taken advantage of the Journal's extensive network of foreign correspondents, with the help of WSJ. features editor and former Weekend Journal travel editor Janelle Carrigan. Journal reporters have been told they can have "a little more freedom in terms of how they write" to adapt to magazine style, Gaudoin said.) MORE ONLINE
3. WWD
Elle.com saw two more departures last week. On Friday, fashion director Joe Berean and Keith Pollock, who had served as elle.com editor and was recently moved to a broader role as executive editor of Hachette Filipacchi Media's Woman's Digital Group, both resigned. The departures come after four elle.com employees were let go a month ago. The changes are the latest under new senior vice president, digital media Todd Anderman, who joined in January from Maxim Digital and is overhauling and reorganizing Hachette's digital offerings. Pollock, who had been at the Web site for over a year, oversaw the sites for Elle, Ellegirl, Pointclickhome, Woman's Day and Premiere. Berean had also been with the company for a year. Hachette is looking for replacements for both.
4. WWD
The home industry has little good news to share, what with a tanking housing market and a mortgage crisis to navigate, so it's perhaps no surprise that Domino is also facing challenges to its business: ad pages declined two percent though June, to 298 (publisher Beth Brenner blames shrinking automotive advertising; 20 pages evaporated from this year's issues.) What to do? Well, borrow a page from other magazines' playbooks and look to television and other brand extensions to help expand the bottom line. This fall, Domino creative director Sarah Ruffin Costello will appear on a Sundance Channel show "Architecture School" and, in October, the magazine will release its first book, "The Domino Book of Decorating." There's more: On Monday, Domino partnered with Discovery Communication's new Planet Green network for its reality show "Alter Ego," starring Adrian Grenier. The program instructs celebrities (and, presumably, normal folk) about how to live a more green lifestyle, with Domino's contributing editor Nathan Turner as one of the green curators. He will decorate Grenier's Los Angeles home, and will appear in at least eight of the 13 episodes. MORE ONLINE
5. New York Times
WHEN Sporting News first hit the presses in 1886, there was no World Series, no National Football League, and no Cracker Jack, much less the Internet, mobile score updates or jeering sports bloggers. In its heyday — the 1950s and ’60s — it was the authoritative paper for serious sports fans, publishing comprehensive box scores and earning the nickname the bible of baseball. Alas, the world of sports media is not a forgiving place. Along came USA Today, ESPN and, of course, the Web, bringing instant access to all manner of statistics and athletic chatter. Sporting News — a weekly — fell behind the times and started bleeding money.2 Now a new owner, American City Business Journals, is hoping to revive the brand by bringing it into the digital age. On July 23, the company will introduce a daily digital newsletter, Sporting News Today, that will deliver scores and stats to subscribers’ in-boxes every morning. MORE ONLINE
6. The Independent
A journalist with a penchant for Y-fronts, an Italian industrialist who delights in sporting striped chef's trousers, a Sotheby's auctioneer and a sexagenarian member of the Royal Family. The sartorial champions of 2008 have been revealed – and they're not quite who you'd expected. According to Esquire magazine, the top-10 best-dressed men of the year include not only the Newsnight presenter Jeremy Paxman and Prince Michael of Kent but also Tobias Meyer, a man known in certain circles as auctioneer's "James Bond", and Lapo Elkann, the Fiat heir and the proud model of a variety of ensembles involving a blue beanie hat, a beige linen jacket and a pair of rather gaudy coloured trousers. Other unlikely fashion heroes in the list of best-dressed "Power Men" are Sir Stuart Rose, better known for bringing sturdy fashion staples to the High Street than for his own personal sense of style and, perhaps most surprisingly, the environmentalist David Mayer de Rothschild. MORE ONLINE
************ JOBS ... that A major women's magazine is looking for a full-time freelance Web producer. Duties will include repackaging content from the magazine for the site, building articles, quizzes, flip-books, and other content in the site's CMS, QAing, and some administrative work. At least one year's worth of prior CMS experience is required. The ideal candidate will be extremely proficient at CMS work, detail-oriented, and be able to learn quickly, work independently, and problem-solve. Hourly pay rate is competitive and commensurate with experience. Please email cover letter and resume to magwebproducer@gmail.com. (OK to mention Ed) For even more jobs, go to http://www.ed2010.com/jobs/whisperjobs or click here. INTERNSHIPS ... that Cosmopolitan is looking for interns for the fashion department during the Fall 2008 semester. YOU MUST RECEIVE SCHOOL CREDIT.Potential interns must be mature, detail oriented, good listeners, and can work well under pressure. 2-3 days a week would be preferable. If interested, please email Lauren Finney at lfinney@hearst.com. (OK to mention Ed) For even more internships, go to http://www.ed2010.com/ed-campus/internships/list or click here.
********* Whisper jobs or internships to share? Send 'em to whispers@ed2010.com. Ed'll keep it anonymous for you. Blogalicious! Catch up with Ed's Guy on the Hunt and Ed’s Determined Freelancer at ed2010guy.blogspot.com and www.ed2010.com/boards/section/ed-campus How to unsubscribe from this newsletter: How to subscribe: |
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June11, 2008 - Ed's loving this weather... >> |
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