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Subject: Ed News: The Friday Edition - June20, 2008


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Ed’s off to Quogue…
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Coolest name for a city—ever!

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EdSchool Panel: HOW TO BE A KICK-A** INTERN
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Attention interns in NYC! Ed's convinced some of his high-level friends to give you the inside secrets on what they want and—more importantly—DON'T want from their interns. Last year's extravaganza was a smash, and even Ed learned a few tips that saved his butt. This year, the panel will be held Wednesday, June 25, and panelists include editors from CosmoGIRL!, Entertainment Weekly, GQ, Family Circle, Parenting, Baby Talk, and Essence! Go to http://www.ed2010.com/2008/06/edschool-how-be-kick-intern-panel for details on how to RSVP.

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News
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1. WWD
Older – But Slower
By Irin Carmon
June 20, 2008
http://wwd.com/memopad/article/125875

Martha Stewart Living Omnimedia still hopes to launch a magazine aimed at older women, but it's waiting out a tough advertising climate, said MSLO chief creative officer Gael Towey, just after a seminar she gave Liz Claiborne staff Thursday. She confirmed the magazine's working title is M and that a prototype has been produced — the first time anyone at the company has openly admitted to the magazine's existence — but said the time line was unclear given the economic downturn.

Towey's presentation also revealed the company is working on a site called Whole Living in conjunction with its magazine Body + Soul. (The magazine's Web component is already branded as Whole Living, but there is a spun-off beta version in internal use, Towey said afterward.) Meanwhile, her talk to Claiborne staff focused on the visual elements of the Martha Stewart brand, from photographer selection to use of color.

When it comes to expanding the reach of that brand, Towey conceded, "We're working against the idea that Martha is a basket and frills person." She had earlier shown slides of editorial spreads that showed Stewart's magazines could include messy shots of drips and spills.

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2. NY Post
Hearst Rumors Rampant
By Keith J. Kelly
June 20, 2008
http://www.nypost.com/seven/06202008/business/hearst_rumors_rampant_116394.htm

AFTERSHOCKS continue to shake the Hearst empire in the wake of the sudden departure of CEO Victor Ganzi. Most expect Frank Bennack, the previous and now current CEO, to hold the reins for a long stretch of time with no successor named for many months, possibly into 2009 - or beyond.

Nevertheless, speculation is already swirling around who ultimately will land the top job. "It is too early to discuss names, we just named the search committee yesterday," said a company spokesman. Said one source, "It is not going to be a quick process." p>

"He's running the show," said one executive of Bennack. "He probably never stopped running it." Unlike most modern corporations, where executives pack up and leave soon after their retirements, the Hearst tower continues to have offices for its old guard.

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3. Folio
CEO Shakeup at Hachette Raises Questions of Succession
By Jason Fell and Dylan Stableford
June 19, 2008
http://www.foliomag.com/2008/ceo-shakeup-hachette-raises-questions-succession

The announcement yesterday that longtime Hachette Filipacchi Media U.S. president and chief executive officer Jack Kliger [right] was stepping down as president and chief executive officer, to be replaced with France-based parent company Lagard?re Active "directeur g?n?ral d?l?gu?" Alain Lemarchand, raises several questions.

Is Lemarchand's appointment as HFMUS CEO a way for the French parent company to have more direct control over the day-to-day operations? Did Lagard?re consider replacing Kliger with an internal candidate from HFMUS? Is creating a chairman position for Kliger effectively bumping him upstairs?

Both Kliger and Lemarchand were unavailable for comment. A number of industry observers, though, were willing to speculate both on and off the record.

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4. Market Watch
Time Was Right About ‘You’
By Jon Friedman
June 20, 2008
http://www.marketwatch.com/news/story/admit-time-right-about-you/story.aspx?guid=%7BA2ED9BC2%2DB3BF%2D411E%2D812C%2D0EC72E842A1A%7D

Time magazine was spot-on, dead-bang correct when it named "You" as its Person of the Year for 2006. I knocked the inspired choice, and I was way off base. Time Warner's magazine was clearly ahead of its time.

There's no doubt by now that these 21st century user-driven innovations -- Facebook, Friendster, Google's YouTube, News Corp.'s MySpace, LinkedIn, Yelp (oh, yes) and others -- are taking over the way people communicate with one another. (News Corp. is the parent company of MarketWatch, publisher of this column.)

Back then, I viewed the "You" cover -- designed to connect the dots between YouTube and the other social-networking Internet sites -- as a mere publicity stunt on Time's part. What was I thinking? A major magazine engaging in a publicity stunt? Perish the thought.

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5. New York Times
Conspicuous by Their Presence
By: Cathy Horyn
June 19, 2008
http://www.nytimes.com/2008/06/19/fashion/19BLACK.html?_r=1&oref=slogin

Racial prejudice in the fashion industry has long persisted because of tokenism and lookism. “We already have our black girl,” says a designer to a fashion-show casting agent, declining to see others. Or: “She doesn’t have the right look.” Laziness, paranoia and pedantry may also have something to do with the failure to hire black models for shows and magazine features in any meaningful number, but, hey, that’s just a guess.

A decade ago the thing to deplore was the stereotyping of black models by dressing them in African-inspired clothes (or the Asian girls in kimonos). This at least gave work to minority models, but it also encouraged a Western view of African culture of the many-bangles-many-beads variety.

O.K., so fashion ain’t deep. It looks into a mirror and sees ... itself. The irony in fashion is that it loves change but it can’t actually change anything. It can only reflect a change in the air. But what changes fashion? What would finally move American designers to include more black models on their runways? That 30 percent of the country is nonwhite? That black women spend $20 billion a year on clothes? That an African-American is the presumptive presidential nominee of the Democratic Party?

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Whisper Jobs
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Ed hears ...

JOBS

... that Departures Magazine is seeking an Associate Photo Editor. Email resumes to departuresphoto@gmail.com.

For even more jobs, go to http://www.ed2010.com/jobs/whisperjobs or click here.

INTERNSHIPS

... that Ed will have tons of great fall internship posts soon — so keep checking back (or send some his way)!

For even more internships, go to http://www.ed2010.com/ed-campus/internships/list or click here.

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About Ed:

Ed2010 ("ed twenty-ten") is a purely volunteer organization dedicated to helping young editors reach their dream magazine jobs. Find out more (and donate to the cause!) at ed2010.com

Whisper jobs or internships to share? Send 'em to whispers@ed2010.com. Ed'll keep it anonymous for you.

Blogalicious! Catch up with Ed's Guy on the Hunt and Ed's Determined Freelancer at ed2010guy.blogspot.com and www.ed2010.com/boards/section/ed-campus
Ed2010 @ www.ed2010.com/boards/section/message-board

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