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Subject: Sign Up For Ed's Intern Panel Today! - June24, 2008


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Dear Chris Martin,
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Ed saw you play at MSG last night, and he loves you!

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EdSchool Panel: HOW TO BE A KICK-A** INTERN
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Attention interns in NYC! Ed's convinced some of his high-level friends to give you the inside secrets on what they want and—more importantly—DON'T want from their interns. Last year's extravaganza was a smash, and even Ed learned a few tips that saved his butt. This year, the panel will be held Wednesday, June 25, and panelists include editors from CosmoGIRL!, Entertainment Weekly, GQ, Family Circle, Parenting, Baby Talk, and Essence! Go to http://www.ed2010.com/2008/06/edschool-panel-how-be-kick-intern for details on how to RSVP.

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News
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1. Min Online
Monthlies' July Boxscores Start The Second Half With A -11.34% Thud
6/24/08
http://www.minonline.com/mb_topstory.htm

Results were expected following June's -10.95% (min, May 19 and 26, 2008), and although July is the second smallest advertising month of the year (trailing January), the trend is troubling as ad sales for September (most issues close in mid-July) and the fourth quarter crank up. Blame the weak economy and the weak dollar for what looks to be a very tough stretch, with beauty and fashion--which had generally held their own during early-2008, now getting hit.

There are exceptions. Town & Country vp/publisher Jim Taylor, who forecast a strong July to min on May 12, came through with an impressive +47.75%. Somewhat ironically, last week's resignation of Hearst Corp. president/ceo Vic Ganzi (see story below) came with T&C's good news, and that of House Beautiful (+17.88%), which will display its Kitchen of the Year exhibit July 15-17 in New York's Rockefeller Plaza; Harper's Bazaar (+33.79%); Good Housekeeping (+12.76%); Marie Claire (+7.39%); and O (+7.24%). Outside of Hearst, July was good for Self (+2.57%), with its Reader's Choice issue (see last week's min), and big differentials were produced by People's fledgling StyleWatch (+60.24%) and Joe Mansueto's Inc. (+10.22%)/Fast Company (+30.55%). July will mark the third anniversary of his "rescuing" FC after the Gruner + Jahr USA collapse.

MORE ONLINE

2. WWD
Memo Pad: L’UOMO VOGUE TURNS 40
By Andrew Roberts
6/24/08
http://www.wwd.com/memopad/article/125946

Vogue Italia editor in chief Franca Sozzani rolled out the red carpet for a party at Palazzo Litta on a balmy night in Milan Sunday to fete 40 years of L'Uomo Vogue and the glitterati came out in force. "It's been 40 years of collaboration," said Giorgio Armani, who was joined by a host of designers and fashion folk, including Eva and Roberto Cavalli, Diego Della Valle, Alessandra Facchinetti, Ferruccio Ferragamo, Alberta and Massimo Ferretti, Tom Ford, Angela Missoni, Robert Polet, Renzo Rosso, Donatella Versace, Vivienne Westwood and Anna Wintour. "I feel like L'Uomo Vogue is where I started," said Yves Saint Laurent creative director Stefano Pilati, who flew in for the event. "I'm [very pleased] about everything," Frida Giannini said.

With Italy playing Spain in the quarterfinals of the European soccer championships, a room off the main courtyard was set aside for viewing, much to the relief of Santo Versace. "Where are the big screens for the soccer?" he gasped as he entered the party.

Tommaso Aquilano and Roberto Rimondi of 6267 had other things on their minds, after signing for Ferr? in April. "We are still working on the Ferr? women's collection so we'll still have our grand debut to come," Aquilano said. Stars of the other big screen also put in an appearance, as did singer Janet Jackson and Naomi Campbell, Eva Herzigova and Claudia Schiffer. "I'm here to live it up," said Adrien Brody.

MORE ONLINE

3. WWD
Memo Pad: COVER TURN
By Stephanie D. Smith
6/24/08
http://www.wwd.com/memopad/article/125946?page=1

While presidential candidate Barack Obama has appeared on the cover of several men's fashion magazines — Men's Vogue, GQ and Esquire included — could Michelle Obama's turn as a cover star be next? Sources said the potential first lady was shot last week at Industria Studios in New York for a possible cover for Essence. Obama was in New York last week for a number of appearances, including a benefit and private dinner thrown by Andr? Leon Talley, Anna Wintour, Shelby Bryan and Calvin Klein and her much-covered gig co-hosting "The View."

A spokeswoman for Michelle Obama did not return an e-mail for comment by press time, and a spokeswoman for Essence could not confirm or deny that Michelle Obama was photographed for the magazine.

4. WWD
Memo Pad: THE WINNING NEWS
By Irin Carmon
6/24/08
http;//www.wwd.com/memopad/article/125946?page=1

When it came to winning this year's Mirror Awards, given out by Syracuse University's Newhouse School for excellence in media industry reporting, it helped, as it often seems to, to have "New York" somewhere in your publication name. The New Yorker's Ken Auletta won for coverage of Rupert Murdoch's purchase of Dow Jones, New York magazine won for a profile by Jeff Coplon of The New York Times' former managing editor Gerald Boyd, and The New York Times itself won twice, for overall excellence in its Monday media section and for Joe Nocera's business columns. Frontline also took home a prize for best investigative piece for its two specials on the future of news.

Tim Russert had been named winner of a lifetime achievement award well before his death on June 13, so the tribute video of his friends and colleagues was particularly poignant. NBC anchor Brian Williams accepted in his stead, having noted in the video that it was Russert's idea to have the First Amendment etched outside the new Newseum. He disputed the idea that "the king has died, thus we must mourn the passing of the kingdom....Will we see his kind again? No. Will we practice his kind of journalism again? Yes."

5. Folio
Soaring Gas Prices Hitting Trade Shows Hard, Too
By Matt Kinsman
6/23/08
http:// www.foliomag.com/2008/soaring-gas-prices-hitting-trade-shows-hard-too

Soaring gas prices, airfare and hotel rates are now affecting one of the largest growth areas for publishers: magazine events. While American Business Media says events have eclipsed print as the largest revenue stream for its members, skyrocketing attendee travel costs on the b-to-b side and host travel costs on the consumer side could dampen the party.

According to a recent survey by the Society of Independent Show Organizers, 50 percent of respondents says they are moderately concerned about increased travel costs on their event business, 39 percent are greatly concerned and 11 percent are modestly concerned. Forty-one percent of respondents say they expect to see a 10 percent reduction in expo attendance over the next 12 months.

And it's not just expositions and conferences. Buyer-seller events-in which the publisher recruits a select audience for a sponsor (and covers much of the attendees' cost)-have gained in popularity in recent years but may no longer be as economically viable. "We pay our attendees way so it's hurting our budgets dramatically," said one respondent.

MORE ONLINE

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Whisper Jobs
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Ed hears ...

JOBS

... A New York-based national consumer magazine has an opening for an editorial assistant. Internship or student media experience is required. Candidates must be enthusiastic, highly organized and creative self-starters. An interest in food and lifestyle is a plus. Duties are mainly administrative but there are opportunities to take on editorial work. Send resumes to magazinejob08@gmail.com. (OK to mention Ed)

For even more jobs, go to http://www.ed2010.com/jobs/whisperjobs or click here.

INTERNSHIPS

... that Coed Media Group, a college-centric media company based in Manhattan, is looking for eager, organized and witty writers to join our already eager, organized and witty staff part time. You are a lover and knower of all things college with your finger on the pulse of fun and interesting things other college lovers would love. This is an unpaid internship, but you can earn college credit (and many clips to add to your portfolio). nterns are responsible for researching, writing and helping out with the other happenings in the office. You will not be responsible for fetching anyone coffee, but you will be responsible for making everyone in the office laugh. If you are interested, please contact Jess (jess@teamcoed.com)

For even more internships, go to http://www.ed2010.com/ed-campus/internships/list or click here.

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About Ed:

Ed2010 ("ed twenty-ten") is a purely volunteer organization dedicated to helping young editors reach their dream magazine jobs. Find out more (and donate to the cause!) at ed2010.com

Whisper jobs or internships to share? Send 'em to whispers@ed2010.com. Ed'll keep it anonymous for you.

Blogalicious! Catch up with Ed's Guy on the Hunt and Ed’s Determined Freelancer at ed2010guy.blogspot.com and www.ed2010.com/boards/section/ed-campus
Ed2010 @ www.ed2010.com/boards/section/message-board

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