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Subject: Raise your hand if you want to start your own magazine! - April21, 2005


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Hot Pants
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Oh wait, that's "Free Lance."
EdAtlanta's Freelance Panel! "I'm taking what they giving 'cause I'm working for a livin'." What does it take to be a successful freelancer? Find out at Ed's next shakedown in Atlanta. He's begged two of the most experienced freelancers in town and a hotshot editor-in-chief to share their woes and > wins. Shimmy on down to the Bridgetown Grill in Midtown across from The Fox Theatre (689 Peachtree Street) on Wednesday, April 27 at 6:30 p.m. Head upstairs to the Mambo Room for some real enlightenment. Kindly RSVP to atlanta@ed2010.com, yo.

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News
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1. NY Times
Odds No Deterrent, as Many Try to Start Magazines
By ANNE FIELD
4/21/05
http://www.nytimes.com/2005/04/21/business/media/21sbiz.html?

Five years ago, when Nick Palazzo and Chad Zimmerman were high school football teammates in suburban Cleveland, they had a hard time tracking down advice for improving their performance. When they went to college - Mr. Palazzo to Harvard and Mr. Zimmerman to Carnegie Mellon - they heard the same complaint from their teammates. Thus was born an idea: start a magazine providing high school athletes with training tips and other pointers for revving up their skills.

By the time Mr. Zimmerman graduated in 2004 (one year after Mr. Palazzo finished his schooling), they had written a business plan. Within six months, they raised well over $1 million, most of it from a local private equity firm.

The magazine, called Stack, made its debut in February with a free distribution to 3,200 high school athletic directors. "My parents expected me to get a job on Wall Street," Mr. Palazzo said. "They weren't very happy when I told them what I wanted to do."

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2. USA Today
Mags Swept Up in Celebs
By DONNA FREYDKIN and ANN OLDENBURG
4/21/05
http://www.usatoday.com/life/people/2005-04-20-celeb-mags_x.htm

It's perhaps fitting that Inside TV's tastiest promotional items are red and baby-blue M&Ms, with Get INSIDE! imprinted on one side.

The TV Guide offshoot, which hits newsstands Thursday, is glossy and full of bite-sized, largely sugary stories about the lives, loves and styles of TV celebrities. You won't find anyone being bashed for looking bad, cheating on her lover or sporting too much cellulite. Instead, the stories are "very upbeat," says editor in chief Steve LeGrice. "This is a book for TV fans. It's not mean. I don't think people want to see the guys that they like on TV ripped down."

There's a lot riding on LeGrice's calculation of what readers want. Inside TV, the product of focus groups and sample reader surveys, will be competing with American Media's five-week test-balloon Celebrity Living, also launching today.

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3. WHAM
New Mag Takes Sly Stallone to Court
By STAFF WRITERS
4/21/05
http://www.wokr13.tv/entertainment/story.aspx?content_id=A2B0AC36-6441-4EB1-9A59-ED55C251D4C2

Sylvester Stallone is involved in a legal battle over the name of his new magazine Sly.

Stallone's male interest publication enjoyed a triumphant launch last month - but disaster struck Tuesday when women's magazine Sly Magazine LLC accused the 'Rocky' actor's publisher American Media of copyright infringement and filed a $1 million lawsuit.

Sly Magazine LLC is aimed at style-conscious young women with money to spend, while Stallone's brainchild focuses on fashion and lifestyle for men who "believe that life begins at 40"..

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EdAd
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"I'm looking to rent as of May 15 or June 1 for 3 mo. to 1 yr. in or around Midtown $1,000-1,200. Will live with up to 3 roommates. I'm 27 --looking for late 20s-early 30s roommate(s)-- mag or related industry. Non-smokers, no drugs, responsible professionals. E-mail Julie: jdandr01@syr.edu / Ph: 315-263-2682 I'll be in NYC April 30 to solidify housing. Thanks!

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Whisper Jobs
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Ed hears??¦

. . .that New York Magazine is publishing a second wedding guide this year-- Fall Weddings 2005, out on newsstands in mid-September. They're looking for a freelance Editor. The job entails being 100% available starting June 20th, 2005 through August 12, 2005. This period covers pre-production and production...However, there will be meetings in mid-May through mid-June that the editor will have to preside over. Email resumes and cover letters to denise_penny@newyorkmag.com. **this is an official Ed2010 posting**

. . . ... that HOUSE BEAUTIFUL MAGAZINE is looking for a DECORATING EDITORIAL ASSISTANT, reporting to the Senior Style Editor & the Decorating Director. Some of the adjectives that we would use to describe our ideal candidates would be: highly energetic, enthusiastic, creative, flexible, detail-oriented (meticulous), a multi-tasker, an out-of-the-box thinker, independent, resourceful, a problem-solver, analytical, passionate, and a "fireball." Candidates must possess strong oral and written communications skills, have a positive "can do" attitude, and must be willing and able to take initiative and get involved wherever necessary. It is expected that candidates will have extremely strong computer skills (Mac) including expertise in Word & Excel. Responsibilities will include, but will not be limited to, the following: helping two editors arrange shoots (calling in merchandise, travel logistics, packing up merchandise and getting it to the location insurance, etc.); creating resources for any shoot done by Decorating Director and Style Editor; general office & clerical responsibilities including expense reports, correspondence, etc.; daily contact with press people, manufacturers, retailers, and designers regarding anything from calling in press kits to arranging appointments to go see collections; occasionally attending press functions and openings on behalf of the magazine, etc. Interested candidates should send resumes and cover letters (including salary history and requirements) as a Word document or PDF to MagazinesHR4@Hearst.com Your cover letter should explain why you believe you are the ideal candidate for this position (market yourself), why you are so passionate about the decorating and style arena, and what experience you've had in the past which has best prepared you for an opportunity like this. (OK to mention Ed).

. . .CO-ED Magazine, a national publication for college students, is looking for editorial interns for the summer. Candidates should have a strong interest in magazine writing, be able to think on their own and have good interviewing and phone skills. Duties include writing, researching and general office work. School newspaper experience and/or prior internships are not necessary, but a plus. CO-ED is located in Hoboken, N.J., a 10-minute PATH ride from NYC. Please e-mail a resume and clips to julie@co-edmagazine.com or fax to 201-526-0207. Attn: Julie Gordon, collegiate editor. (OK to mention Ed).

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About Ed:
Ed2010 is a purely volunteer organization dedicated to helping people reach their dream magazine jobs by the year 2010. Find out more (and donate to the cause!) at ed2010.com

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