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La LAA lah la-la-la
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That's the beginning of the Smurfs song, in case you couldn't tell.

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MY BIG, FAT BOSTON HAPPY HOUR
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. . .starts at 6 p.m. tomorrow (Wednesday) @ the Blue Cat Cafe. Visit ed2010.com/events or email boston@ed2010.com for more info.

AND??¦ the NYC Happy Hour:
Monday, July 25th at Lunasa, 126 First Ave between 7th Street and St. Marks. He is booking the entire garden just for y'all from 7 to 9 p.m.

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News
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1. Folio Magazine
Having Saved Fast Company From Near Extinction, Byrne Bolts for BusinessWeek
By DYLAN STABLEFORD
Posted 7/18/05
http://www.foliomag.com/index.php?id=396&backPID=392&tt_news=103918-07-05 04:57

Calling it the "one job I couldn't pass up," Fast Company editor-in-chief John Byrne announced today he is leaving the recently-sold magazine to take the executive editor post at BusinessWeek. FC executive editor Mark Vamos has been named the magazine's acting editor. Vamos joined Fast Company in 2003.

Last month, Fast Company and Inc., the remaining remnants of G+J's magazine foothold in the U.S., were sold for $35 million Chicago-based billionaire Joe Mansueto, who outbid a collection of heavy hitters??”including The Economist Group and Time Inc.??”for the rights to the former new economy business magazines. It was widely reported that Byrne coaxed Mansueto to enter the bidding process because the Morningstar Inc. founder would keep Fast Company afloat??”something the other bidders were not willing to do. "Some bidders clearly have little, if any, interest in Fast Company," Byrne wrote in a June 14 post on Fast Company's FC Now blog.

Their wariness in keeping FC??”its value having eroded drastically since the millennium's turn??”can be traced to performance. In what was the peak of the dot-com explosion in 2000, Fast Company collected $77.35 million in ad revenue and over 2,126 pages of ads. In 2004, ad revenue had fallen to $37.39 million and just 594 ad pages, a shadow of its former self. Inc.'s fall from grace was equally pronounced. In 2000, the magazine raked in $125 million in ad revenue on 1,735 ad pages; in 2001, Inc. declined by over $50 million in revenue (to $71.79 million) on an astonishing 969 pages of ads, some 760 pages thinner (Fast Company fell from 2,126 in 2000 to 987 that same year). But Inc. has since rebounded, pulling in over $83 million in 2004 ad revenue after hovering around $70 million since the 'Net bust. Through June, Fast Company ($15.69 million, down 5.5 percent) and Inc. (up 1.6 percent in ad revenue), were both down in ad pages.

MORE ONLINE

Angela Burt-Murray, most recently executive editor of Time Inc.'s Teen People, has been named editor in chief of sister publication Essence, a lifestyle monthly for African-American women.

For Burt-Murray, the move marks a return to familiar stomping grounds, having spent five years at the 1.06 million-circulation title beginning in 1998. She joined Essence as senior fashion and beauty writer and was then promoted to fashion and beauty features editor. Burt-Murray left Essence in April 2003 to become the features director at Teen People, and was soon promoted to assistant managing editor of the magazine. In October 2003, Burt-Murray was promoted to executive editor.

Burt-Murray replaces former Essence editor in chief Diane Weathers, who left in March after four years at the helm to pursue other writing opportunities. Weathers remains on the Essence masthead as editor at large.

MORE ONLINE

Time Inc, the magazine and book publishing division of Time Warner, is closing in on a deal to acquire one of Mexico's largest magazine groups, Grupo Expansion.

The deal, which could be completed next month, is expected to be worth less than $100m.

It's high time for those high-minded, highbrow media critics to get down on their knobby knees and bleat out an apology to the hardworking men and women of America's cheeseball magazines.

These snooty, snotty critics are forever yipping and yapping about how magazines just don't spend time and money to really dig deep into the stories they cover.

Well, maybe that's true for trivial topics like global warming or the budget deficit or genocide in Sudan, but it's definitely not true for one of the great epics of our time: the star-crossed love triangle of Brad Pitt, Jennifer Aniston and Angelina Jolie.

MORE ONLINE

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Whisper Jobs
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Ed hears??¦

. . .that Vegetarian Times (recently moved from East Coast to LA) is looking for a food editor with: 5+ years magazine publishing experience; 5+ years culinary experience (recipe development, restaurants, culinary training, cookbook writing, etc.); Knowledge of food photography; Interest in nutrition and healthy, natural eating. (Don't mention Ed)

. . .that an intern is needed for the editor-in-chief's office at Harper's Bazaar magazine. This is an UNPAID internship for office hours on Tuesday, Thursday and Friday. All applicants must be able to work in a fast-paced environment, show attention to detail and follow through on all projects they are tasked with. Familiarity with office computer programs and prior office or magazine experience is a plus. Please send resume and availability to hbinternship@yahoo.com. Resumes for other positions will not be responded to.

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