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| << February02, 2006 - Ed2010 News |
February07, 2006 - Ed hearts Minnie >> |
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$1M BASHES WILL CLASH "It's a whole world of strategies that goes into these parties," said Dan Parente, a professional party planner who until this year was involved in staging Maxim's extravaganza. This year, he estimates most of the parties will be spending anywhere from high-six figures to $1 million. "The Super Bowl beyond the game has become an entire entertainment extravaganza," said Rick McCabe, at Sports Illustrated, which is staging its party at the Emerald Theatre in Mount Clemens, about 20 minutes from downtown Detroit. MORE ONLINE
2. WWD
Not so Plain Jane: New editors taking over existing magazines have a safety net of sorts: the ability to blame their predecessors for the parts of the magazine that don't quite work. As of the March issue of Jane, on sale Feb. 21, Brandon Holley will be working without a net. It's the official relaunch issue for Holley, who replaced founding editor in chief Jane Pratt last August. With actress Kate Beckinsale on the cover, the issue showcases a new look, a variety of new sections and features and a substantially different approach to fashion.
The new approach, said Holley, is inspired by a change in the way Jane's target
readers regard fashion: They're no longer embarrassed to care about it, as many
were eight years ago, when Jane was new and the grunge ethic had yet to run its
course. "Fashion has become less of a stigma," she said Thursday. "A
twentysomething doesn't have to feel like a sellout for really wanting the Dior
bag. A Jane girl can wear Marc Jacobs shoes and still be irreverent." (Jacobs,
as it happens, is profiled in the March issue.) MATRIMONIAL BLIP: How many editors in chief have clips from their weddings broadcast during prime time national television? This year, at least one. Details' Dan Peres could be glimpsed briefly during "In Style: Celebrity Weddings" on ABC Monday night, first smiling sheepishly at his bride, actress Sarah Wynter, as she walked down the aisle, and then dancing with Wynter at the reception. (Details, like WWD, is part of Cond?© Nast Publications.) Call it the Peres effect: In Style's annual special garnered its largest audience in four years and won its time slot among women aged 18 to 34. In an interesting move, this year ABC chose to air it before "The Bachelor: Paris" but after "Wife Swap." Because gooey celebrity love is exactly what you want to see after watching two ordinary strangers swap wives. BACK IN THE RING: With a failed gadget magazine behind him, Tony Romando
is once again trading on the preoccupations of adolescent males. Romando recently
accepted a position as vice president of publishing for World Wrestling Entertainment,
overseeing the company's two magazines, Raw and Smackdown. His first hires were
three ex-staffers from Sync, the consumer technology magazine he edited until November,
when parent Ziff Davis media shut it down. Their mandate, he says, is to make the
titles' content reflect "the lifestyle of the WWE superstar" ("superstar"
being the WWE's preferred term for "wrestler").
3. NY Times To the untrained eye, women's magazines often tend to look alike: one colorful headline after another dispensing relationship tips and fashion dictums. But a closer look reveals a carefully bisected market that offers teenage girls titles like Seventeen and ElleGirl, while 30-somethings have more grown-up magazines like Harper's Bazaar and Vogue. Often left out of the mix are smart 20-something readers: the consumers that Brandon Holley, the new editor in chief of Jane, wants to lure to her newly revamped magazine. Ms. Holley, who succeeded the magazine's founder, Jane Pratt, as editor in chief in August, says that Jane has always attracted a 20-something readership - but that its content sometimes sends mixed messages. Despite Jane's median reader age of 28, Ms. Holley said, the magazine put the actress Meg Ryan, who is in her 40's, on its cover in 2004. "So I said, if we're 28, we're really going to be 28," Ms. Holley said. "No more Meg Ryan." Instead, the March issue of Jane - Ms. Holley's first official issue since she took over the job from Ms. Pratt - features the younger actress Kate Beckinsale on the cover. A poll on the magazine's Web site asks readers to write about "the high (and low) points of being in your 20's, like still having a fabulous metabolism and being wrinkle-free." MORE ONLINE
4. NY Post The more the world changes the more we need good investment advice. By that yardstick, there is no better time to review what the money mags are saying. The March issue of Worth magazine features a cover story on how rebuilding the Gulf Coast in the wake of Hurricane Katrina will redistribute wealth in the region. The article explores what effect a massive taxpayer-funded reconstruction effort will have on the wealthy - and whether they will be asked to shoulder a large portion of bringing the region back to life. Elsewhere, an interview with Tim Zagat, publisher of the ubiquitous restaurant guides, offers insight into tipping and details the toil of being in the restaurant business these days. Picking stocks is tough, even if you read all the major business pubs. So why not throw your dough into mutual funds - run by a professional stock picker who isn't tied down to certain sectors like large cap or growth stocks? MORE ONLINE
5. MarketWatch Time Inc. has endured headline-generating layoffs and sagging morale. Now Time Warner's publishing division has to tackle yet another unenviable task. Fortune (business) and Time (news) have to decide what their approach will be to cover the increasingly bitter battle between billionaire corporate raider Carl Icahn and Dick Parsons, aka The Boss. Depending on whose growth strategy prevails, the direction of Time Warner may be at stake. "It's a sensational battle," Fortune's Andy Serwer wrote in a Jan. 30 story published on the CNNMoney.com Web site. MORE ONLINE
6. Women's Wear Daily
THE GREENING OF MAGAZINES: Given the tons of paper pulp that magazines consume each
year, publishing wouldn't seem to qualify as an environmentally friendly business.
But Elle disagrees. The magazine is going green for its May issue, which will be
guest edited by Laurie David, wife of Larry David and a trustee of the Natural Resources
Defense Council. Copies will be printed on recycled paper - Aveda is underwriting
part of the cost - and the focus will be on global health stories and beauty and
fashion products that are safe for the environment.
SISTER ACT: Teen People was not spared in the latest round of personnel cuts at Time Inc. Those let go last week included fashion director Jorge Ramon, a reporter/researcher, and the title's three-person public relations department. They were part of a 66-person cull, the second in two months for Time Inc. Meanwhile, sources close to Teen People are whispering the magazine's upcoming
Ashlee Simpson cover, said to be slated for the June/July issue, is a make-good
of sorts necessitated by friction over the December/January cover. That issue featured
Ashlee and her sister, Jessica, posing together on the cover in what was billed
as their first joint appearance in a magazine. According to a number of sources,
however, the Simpsons agreed to the shoot on the explicit understanding that they
would appear separately on the cover. The issue was to be published in a "flip-over"
format, with two covers - one for each sister - which would receive equal amounts
of newsstand display. When new managing editor Lori Majewski decided she'd rather
run a single cover with both Simpsons on it, she ran into determined resistance
from their publicists, Brad Caferelli, then representing Jessica, and Rob Shuter,
representing Ashlee. (Shuter now represents both sisters.) "It was a very intense
negotiation," said a source with knowledge of the talks. "You could tell
it was Lori's first cover as managing editor. What should have been very simple
became very complex because of the magazine constantly changing their mind as to
what they wanted."
7. NY Times Internet users are more likely to cut back on reading books than to curtail their magazine consumption, according to a recently released survey by Jupiter Research. The finding contradicts the long-held assumption that periodicals are more vulnerable than books to competition from the Internet. David Card, a senior analyst for Jupiter Research, said that books and magazines suffered differently from online competition. MORE ONLINE
8. Mediaweek Magazine genres of all stripes--from general interest to life- style--are increasingly feeling pressure to extend their reach beyond the printed page to build both profits and brand equity. Whether it's Seventeen partnering with MTV for reality show Miss Seventeen or Maxim maximizing its brand with mobile offerings, publishers are always seeking new ways to capture eyeballs. One of the latest to do so is Time4 Media's Golf Magazine, which last month added monster-size portal Golf.com to its portfolio thanks to an acquisition by parent Time Inc. Now, armed with the largest online reach of golf fanatics, a spinoff magazine and a television show in the works, the 1.4 million-circulation Golf Magazine is repositioning itself as a multiplatform destination for duffers. "Golf Magazine is becoming a content company. We want to be all things golf," said publisher Chris Wightman. "We're trying to deliver quality golf content however and wherever our audience demands it, [whether] at an event or on a cell phone." MORE ONLINE
************ ... that Meredith Corporation, publishers of Midwest Living Magazine, seeks an experienced TRAVEL EDITOR to plan and execute travel editorial and features using high quality standards. Minimum 5 years writing and editing experience. Excellent research, reporting and writing skills; general travel and travel writing experience helpful. Working knowledge of the Midwest and general travel. Experience with magazine design and photo planning and selection helpful. Computer literacy required, experience with Word, Indesign and other publishing software helpful. Meredith Corporate Headquarters, Des Moines, Iowa. FAX 515-284-2958 (Don't mention Ed) ... that Health's associate food & nutrition editor is leaving. They'll be looking for an associate or assistant to take her place. The job is in Birmingham, AL. (Don't mention Ed) ... that Health is also looking for an associate editor to work with the Feeling section. Last person had a science writing background. The job is in Birmingham. (Don't mention Ed) ... that ... that the ELLEgirl photo/bookings editor is leaving. Send resumes to ngillen@hfmus.com. Best not to mention Ed. ... that The Independent Weekly (Durham, NC) is looking for a part-time editorial designer to work Mondays and Tuesdays in our Durham office. Must have experience in Quark, Photoshop, Illustrator and four-color design. InDesign, production & newspaper experience a plus. Should be able to work quickly with attention to detail. Please send resume, cover letter & 5 nonreturnable (unless SASE included) samples to: Maria Bilinski Shain, Independent Weekly, PO Box 2690, Durham, NC 27715 or email resume, etc. to: maria@indyweek.com (Email preferred). Deadline: February 22. No phone calls, please. (Best not to mention Ed) Internships ... that The Scientist is looking for a PAID intern. The Scientist is a monthly magazine, with a daily news service online. The mission of The Scientist (www.the-scientist.com) is to provide compelling print and online coverage of the latest developments in life sciences research, technology and business. The target audience is active researchers that are interested in maintaining a broad view of the life sciences by reading articles that are current, concise, accurate and entertaining. Intern duties: Write daily news and print items, assist with longer-term projects. Minimum qualifications: Bachelor's degree, journalism experience (college newspaper/magazine/broadcast welcome). Salary: $500/week. Dates of internship: Ongoing, three-month commitment preferred. Contact: Ivan Oransky, Deputy Editor, ANE@the-scientist.com (OK to mention Ed) ... that ESSENCE Magazine is looking for senior undergraduate or graduate journalism students who have strong writing and organizational skills, who can research potential story ideas and articles and who have an interest in African American culture. Candidates must be self-motivated, detail-oriented, and skilled at efficient multitasking. Candidates should have an interest in entertainment, research, news, fashion, beauty, food, photo, art, and production, since Essence interns are not assigned to any specific department but will get the opportunity to work within many facets of the magazine. All interns are expected to perform the usual entry-level tasks (answering phones, making copies, delivering or picking up packages, sending faxes, etc.) There is always an opportunity to do much, such as assisting with photo shoots or attending editorial meetings. Prior internship experience is preferred, but not required. Candidates MUST be eligible to receive school credit and provide a letter of agreement written on school letterhead. If you know anyone who would like to apply, please ask them to send a cover letter, a copy of their resume, and one or two published examples of their writing to Wendy Wilson, Staff Writer, Essence Magazine, 135 West 50th Street, 4th floor New York, NY 10020 or email her at wwilson@essence.com (OK to mention Ed) ... that Surface Magazine is hiring interns to start immediately. No pay, but great exposure and experience. Please be at least 20 years of age or older, currently in college or a recent graduate. Must be able to work Mondays, plus an additional day or two. Must be able to work some evening events, if needed. Email resume and cover letter to Zinnia at Zinnia@surfacemag.com. FYI: office is in Dumbo (first stop out of Manhattan). (OK to mention Ed) ... that www.julib.com is currently seeking an editorial intern for our New York office. www.julib.com is a lifestyle and luxury e-column with issues in New York, Los Angeles, London, the Hamptons, and travel. The editorial intern will work closely with the managing editor and assist in the daily operations of the website. Responsibilities will include updating the submissions database, fact-checking, editing, and general office support. You will do editorial research for our NY, LA, and London issues, and the right candidate will have the opportunity to be published. We need someone who lives and breathes New York, and who is interested in learning the ins and outs of a small publication. Knowledge of Los Angeles and London are a plus. Internships are unpaid. You must be available to work Monday, Tuesday, and Wednesday, preferably from 10 - 6 (though there is some flexibility). DO NOT SEND A RESUME IF YOU CAN NOT WORK FOR AT LEAST A PORTION OF ALL THREE DAYS. Please send a resume and cover letter explaining why you are the ideal candidate to meredith@julib.com ... that FHM is looking for an intern to work two to three days per week for a minimum of three months. Current college students and graduates are both welcome to apply. Responsibilities include transcribing interviews, mail sorting, research, generating story ideas, assisting editors and general office up-keep. The chance to write for the magazine is rewarded to interns who go above and beyond what is asked of them in the course of a typical day. Working knowledge of Lexis Nexis, proficient typing and transcribing skills, a professional phone and email demeanor and familiarity with FHM are all a must. Internship is paid; no school credit given. Send cover letter and resume in an email attachment to jobs@fhmus.com with "Internship" in the subject line. Please, no phone calls or follow-up emails., the fastest growing national men's lifestyle magazine, is looking for an intern to work two to three days per week for a minimum of three months. Current college students and graduates are both welcome to apply. Responsibilities include transcribing interviews, mail sorting, research, generating story ideas, assisting editors and general office up-keep. The chance to write for the magazine is rewarded to interns who go above and beyond what is asked of them in the course of a typical day. Working knowledge of Lexis Nexis, proficient typing and transcribing skills, a professional phone and email demeanor and familiarity with FHM are all a must. Internship is paid; no school credit given. Send cover letter and resume in an email attachment to jobs@fhmus.com with "Internship" in the subject line. Please, no phone calls or follow-up emails. (OK to mention Ed) ... that CHOW magazine needs a general intern (must live in San Francisco). Apply for winter internships by February 30, 2006 with a start date in February or March. Interns will work for the CHOW's web edit team. The primary responsibility will be to research industry trends and maintain the CHOW research databases. As necessary, the intern will help with help with website research, writing, and administrative duties. Interns will work approximately 8 hours weekly. Mail or email a resume and cover letter to: Aida Mollenkamp, CHOW Magazine, 83D Wiese Street, San Francisco, CA 94103; aida@chowmag.com. OK to mention Ed.
********* Whisper jobs? Send 'em to whispers@ed2010.com Ed has message boards, yo. How to unsubscribe from this newsletter: How to subscribe: BTW, Ed doesn't endorse the advertisement you see below. It's just what happens when you use a free e-newsletter service. |
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February07, 2006 - Ed hearts Minnie >> |
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