*******
ATLANTA EDSTERS: ED WIN IT!
*******
Check out this cool conference then scroll down to see how you can win free tickets!

Making It in the City: ATLANTA is a day-long career, networking and life skills conference for 20-somethings and recent college graduates being held on June 1, 2006 at the Sheraton Colony Square Hotel in midtown Atlanta. The event will feature panels, breakout sessions, workshops, and a post-conference networking party at Shout. Sessions include everything from landing your first apartment to landing your dream job, with survival tips and useful information for making it on your own, managing your money and learning the value of giving back. Featured speakers include leading industry experts in the business, arts & entertainment, and non-profit worlds, in addition to career counselors, HR specialists and community leaders, many of them young success stories. Participants will also have the opportunity to network with the panelists one-on-one, win power lunches, peruse an exclusive marketplace of goods and services, and unwind at the after-party. High energy and fast paced, Making It in the City is packed with the tools 20-somethings need to embark on life on their own. Tickets are $100 and include a full day of seminars, lunch and the post-party. For more information, log on to www.makingitinthecity.com. The first five Edsters who reply to this email with EDSTERCOMP in the subject line (and their full name, address and phone number) will get FREE admission to the conference. Woohoo!

*******
News
*******
1. WWD
Like Nobody’s Business
By Sara James and Jeff Bercovici
03/29/06
http://www.wwd.com/issue/article/105334

Just a few months ago, the business category seemed packed in mothballs. Ad pages across titles were scarce. Fast Company and Inc. had trouble finding a buyer, even at a price that was less than 10 percent of what they collectively fetched in 2000. And rarely did one hear phrases like, "I just read in Fortune..." or "Did you see in Business Week..." over media lunches at Michael's in New York.

But since Cond? Nast Publications Inc. announced it would be entering the category with a megabudget magazine and Web launch in 2007, overseen by editor in chief Joanne Lipman and group president and publisher David Carey, the business sector has been undergoing something of a renaissance.

Today, Elizabeth Spiers, the first writer for Gawker.com, launches Dealbreaker.com, a site meant to re-create what she describes as the "chatter one might hear at a Wall Street cocktail party." Her site follows Deal Book, the financial blog launched several weeks ago by The New York Times. Both sites are aiming to galvanize the same audience Cond? Nast is apparently angling for, which has some business editors wondering whether Cond? Nast is going to be late to the game by the time it finally rolls out its offerings some time next year.

MORE ONLINE

In the fall of 1994, before most people had even heard of the Internet, Time Inc. took a bold step: It put much of its premium print content online for free, launching Pathfinder, a Web-based trove of its magazines, including Time, People and Money.

The move appeared to position the company to seize an early lead in the fledgling medium. Time Inc. had vast news-gathering resources and huge archives of text and photos, and Gerald Levin, the cerebral CEO of its corporate parent, Time Warner Inc., was a zealous advocate of the opportunities of the digital age. But instead of staking out new territory, Pathfinder fell off the map, plagued by strategic missteps and internal wrangling.

Now, Time Inc. is in the midst of another major effort to turn itself into a leading Web player. And this time, there is evidence that the publisher's management is willing to fundamentally alter the way the magazines are run to make the Web push work.

MORE ONLINE

ROLLING Stone founder Jann Wenner is apparently trying to add some pop to the party that will celebrate the magazine's 1,000th issue by signing the post-punk rock band The Strokes as opening act. It's set for May 4 in the Hammerstein Ballroom.

The contract was only formally inked last week, after Wenner nixed an earlier proposal to do the party outdoors in Rockefeller Plaza.

Wenner is also hot to have Tom Petty and the Heartbreakers perform, but those talks are up in the air. The band doesn't begin its new tour until June, and Petty doesn't want to perform without them.

MORE ONLINE

In the ideal world of shopping, there are no failed products; there are only failed consumers. “My feeling is, we were ahead of our time,” said Ariel Foxman, editor of the suddenly defunct Cargo magazine.

Mr. Foxman was on the phone from his 15th-floor office at 4 Times Square on March 28, 24 hours after Cond? Nast editorial director Tom Wallace called him in to terminate the two-year-old magazine.

“I was shocked,” Mr. Foxman said. “I think the first question I asked Tom was ‘What will happen to our readers?’” Yes, the readers …. When Cargo was launched, following the success of its all-products, no-stories older sister, Lucky, the question was whether it could properly be said to have readers at all. Cargo would be the magazine distilled—debased?—to its commercial essence: pages to flip, full of products to sell, with no wordy feature hole to break the flow.

MORE ONLINE

... that Bridal Guide Magazine, a national bi-monthly, is looking for an intern for the Fashion and Beauty Department to start ASAP. Applicants must be organized, have good phone skills, be energetic, enthusiastic and personable. Responsibilities include attending photo shoots, organizing the beauty closet, calling in and returning products, phone interviews and basic admin. Please email resume and cover letter to arowe@bridalguide.com. Do NOT call. (OK to mention Ed)

... that Popular Science is looking for a full-time summer intern. Duties include research, reporting and a fair amount of writing--no grunt work. Interns are fully integrated into the mag, attending meetings and working with all departments. It's great experience on a fun, young staff. Tech and science chops are a plus, as is previous magazine experience. The internship runs from early June through late August and pays $100 a week. Send resume, clips and a cover letter to popsciintern@yahoo.com.

*********
About Ed:
Ed2010 is a purely volunteer organization dedicated to helping people reach their dream magazine jobs by the year 2010. Find out more (and donate to the cause!) at ed2010.com

Reminder: Ed has message boards!
Ed on Campus -- http://www.ed2010.com/eocboard.html
Ed2010 -- http://www.ed2010.com/boards.html

How to unsubscribe from this newsletter:
Send an email: 5557-unsubscribe@zinester.com
or go to: http://www.zinester.com/mpb/unsub.cgi?5557

How to subscribe:
Email: 5557-subscribe@zinester.com
or go to: http://www.zinester.com/mpb/ml_fs.cgi?topic=5557

BTW, Ed doesn't endorse the advertisement you see below. It's just what happens when you use a free e-newsletter service.