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******* The magazine The Robb Report has perfected the art of selling high-end cars and vacation homes to the ultrarich. Now the company behind the magazine is looking for the superwealthy to buy it. CurtCo Media, publisher of The Robb Report and 15 other magazines for the very wealthy that often wind up on coffee tables in East Hampton, N.Y., and Palm Beach, Fla., is putting its catalog of titles up for sale. The company may be sold for more than $500 million, perhaps to a rival publisher like Cond? Nast or American Express Publishing, or to a private equity firm. The company's thick, glossy magazines brim with articles about $100 million yachts and $500,000 watches alongside pages of advertising for the same kind of products. The company has successfully identified an often-elusive audience described by demographers as ultra-affluent and defined as households with liquid net worth of more than $5 million. MORE ONLINE
2. New York Post Blueprint, the newest magazine from Martha Stewart Living Omnimedia, is being unveiled today in the domestic diva's bid to reach a younger demographic. The company hopes Blueprint, which will try to combine home and design stories with fashion and beauty coverage, will appeal to women in the 25- to 34-year-old age bracket - not to mention generate a little excitement on the eve of the its quarterly earnings report, slated for tomorrow. Testing Blueprint will cost Martha Stewart's firm roughly $5 million, as it seeks to cut it on the design/shelter magazines as well as challenge the Time Inc. powerhouse Real Simple. MORE ONLINE
3. WWD LEVINE AT LARGE: Is another change of command already in the offing at Hearst? Sources said the company has been conducting a search for a new editor in chief to take over Good Housekeeping, where Ellen Levine has reigned since 1994. Peggy Northrop of More and Rosemary Ellis of Prevention are said to be among those who have been approached about the job.
One source said Levine may not be ousted, but rather promoted to editorial director of Hearst, a position she's aspired to for some time. Asked about this scenario, a Hearst spokeswoman responded Thursday in a statement: "As one of Hearst's most senior editors, in addition to the day-to-day editing duties at Good Housekeeping, Ellen has been working on magazine development for a number of years, including O, The Oprah Magazine and Quick & Simple. She also sits on the board of Lifetime Television. We expect her to be an important part of Good Housekeeping and Hearst for the rest of her career." BOX OF ROCKS: Anna Wintour will appear as editorial director on yet another masthead this year, and no, we're not talking about Vogue Living. Wintour is further extending her dominion by serving as editorial director of Conde Nast's 2006 Fashion Rocks project, the rock concert/TV show/special issue extravaganza that last year resulted in David Bowie, Nelly and Tim McGraw sharing the stage at Radio City, a check for Hurricane Katrina victims and CBS broadcast ratings that weren't quite good enough to beat NBC's "Dateline," and barely bested UPN's "Smackdown!" This time around, under Wintour's oversight, Vogue contributing editor Jonathan van Meter will edit the advertorial-filled Fashion Rocks magazine, which traditionally has been polybagged with other Conde; Nast titles. (Conde Nast Publications also owns WWD.) AUCTION ACTION FOR DENNIS?: Dennis Publishing has yet to address speculation that it will soon be on the block, but potential bidders are already lining up to kick the tires. Numerous sources confirmed a recent report in the New York Post that Dennis, home of Maxim, Stuff and Blender, has hired investment bank Allen & Co. to conduct a sale. While no book has yet been issued on the company, interested parties expect to get their first glimpse of its financials in the next eight weeks. Sources already familiar with Dennis' operations estimated that its flagship title, Maxim, has earned $20 million to $40 million in profit over the last few years, while Stuff has teetered on the edge of profitability and Blender has lost perhaps $5 million per year. (The fourth Dennis title, The Week, is also losing money, but it's not clear the fledging newsweekly will be part of the sale; owner Felix Dennis has made it clear he considers the title as much a public service as a business proposition.)
As a package, the Dennis magazines could fetch $200 million or more, according to informed observers. While that buys plenty of beer and buffalo wings, it's significantly less than American Media Inc. is said to have offered for Dennis two years ago. At that time, according to sources, AMI chairman David Pecker was ready to pay $500 million, although it's not known how much of the offer was cash.
A ROSE BY ANY OTHER NAME: Talk show host Charlie Rose's famed oak table continues to see a lot of action, despite the fact that Rose is still recovering from emergency heart surgery in Paris. On Wednesday, Rose's latest placeholder, Interview editor in chief Ingrid Sischy, sat down with Miuccia Prada for what was evidently the designer's U.S. television debut.
MOORE THE MERRIER: As Cosmopolitan's May cover girl, Mandy Moore was technically the guest of honor at a dinner party thrown by the magazine Wednesday night, but it was hard not to be distracted by the presence of her "American Dreamz" co-star, Chris Klein. What, inquired one tabloid-minded guest, did Klein make of ex-girlfriend Katie Holmes' possibly silent delivery of baby daughter Suri, sired by Tom Cruise? Unfortunately, Klein, who was boorishly candid in a recent interview with Elle, this time chose to be politic. "Oh, they look very happy together," he said of Cruise and Holmes. "They really do. I wish them all the best, of course."
4. NY Post AFTER three long years, Hearst staffers can finally go home again. Yesterday, some 2,000 employees were given their long awaited assignments in the new 46-story headquarters, where a striking glass and steel tower designed by Lord Norman Foster has been erected atop the original art deco building that was competed in 1928.
The Hearsties start moving in on May 4 and continue throughout the summer. Time Team: John Huey, the editor-in-chief of Time Inc. is really serious about wiping out the old corporate structure at the nation's largest magazine empire. He's replacing it with the equivalent of a swat team - two top editors with the title executive editor of Time Inc. The newly-created positions will be filled by Scott Mowbray and Sheryl Tucker, Media Ink has learned an announcement could be made as early as today. Mowbray has been the editorial director of the 16 title Time 4 Media Group - basically the old Times Mirror Mags aimed at men - and will maintain responsibility for that but also add the editor-at-large title for Time Inc. Oh, Baby: Janice Min, the editor in chief of the usually reliable Us Weekly, is said to be furious with her West Coast bureau, which guessed wrong several weeks ago story on the gender of the Tom Cruise/Katie Holmes baby. A cover headline had proclaimed that TomKat would produce a baby boy. As the world now knows, this week Cruise/Holmes had a baby girl named Suri. The mag quickly apologized on its Web site this week. Sloan Mum: Allan Sloan, Newsweek's economic columnist for the past 11 years, has held discussions about jumping ship to Business Week, several sources tell Ink. Sloan won't comment. "I don't tell anybody anything ever," he said. "No matter how many forms you ask the question, I'm not going to answer it."
5. Wall Street Journal Finding the table of contents in a magazine usually means flipping through ads -- a page or two, sometimes 10 or more, sometimes dozens of pages. It's an often-annoying exercise, but it benefits advertisers by ensuring their wares will be on display to readers during the hunt. Now, one advertiser is turning that system on its head. Starting Monday, in a few periodicals from Time Inc., the contents page will stare readers in the face the minute they open the cover, with no fumbling around. Philips Electronics, which is gaining a reputation on Madison Avenue for breaking conventions in reader- and viewer-friendly ways, is paying the Time Warner magazine unit $5 million for a novel ad play. Issues of four magazines -- Time, Fortune, People and Business 2.0 -- will feature the table of contents on the first page; a flap on the inside front cover will tell readers Philips is making that possible. The issue of Time that's involved goes on sale Monday, April 24. When it comes to getting space near or before the contents page, "everyone fights for it," says Melissa Pordy, director of media investment solutions for Cheil Communications America. "It's sort of, for lack of a better word, the Hollywood Walk of Fame." MORE ONLINE
************ ... that Hachette Filipacchi Media U.S. is seeking an editorial web producer. The candidate will create web-exclusive content for WD.com, ForMeMagazine.com, HomeMagazine.com, MetHome.com and Elledecor.com. Responsibilities include creating e-newsletters, producing web pages, articles, images, quizzes, polls, analyzing site traffic, maintaining message boards, responding to reader queries, monitoring competitive sites, and working with marketing and circulation to implement new campaigns on the web. The candidate will have a minimum of 2 years online experience. Knowledge of HTML, Dreamweaver, Quark, InDesign, Photoshop, Illustrator are required. Experience using a content management system (CMS) is desirable. College graduate preferred. Our organization offers a competitive salary, comprehensive benefits package, and opportunity for advancement. Please e-mail resume to gcasale@hfmus.com. We will contact those candidates whose experience matches our needs. No Phone Calls Please. (OK to mention Ed) ... that Elements of Living, an interior design and architecture resource magazine, is looking for a design editor. Responsibilities include but are not limited to: sourcing and managing product (this is key as the magazine features over 100 products and companies per issue), dealing with both public relations firms and interior designers, conceptualizing each issue both visually and editorially, writing features and major product section, trafficking content and gathering images. Candidate MUST have the following: Decorative Arts and contemporary design knowledge; Trafficking experience; Excellent writing, editing and research skills; Excellent organizational skills; Excellent visual eye; Pleasant phone manners, communicative and personable skills; Work well under pressure and deadlines; Computer savvy with Photoshop, Quark and Microsoft office knowledge; Comfortable working on a Mac. ONLY SERIOUS CANDIDATES APPLY. Please send resume and writing samples to Fawn Ellis at Fawn@elementsmedia.com - NO PHONE CALLS! (OK to mention Ed) Internships ... that Martha Stewart Living magazine seeks a summer editorial intern, to work primarily with the fact-checking department. This is a PAID internship, to last from mid-June to mid-August. Send resumes to mbailes@mslo.com. (OK to mention Ed) ... that Brides Magazine is searching for a beauty & jewelry intern for the summer to work for 2 -3 days a week. this internship will last from mid-June to Mid-August and is for college credit only. Please send resumes to sarah_leingang@condenast.com (OK to mention Ed)
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April26, 2006 - Booze! News! Jobs! Love, Ed >> |
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