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######################################## SMALL BUSINESS SUCCESS July 2005 Publisher: Leah West http://www.westmarketing-design.com (C) West Marketing & Design 2005 ########################################## In order to succeed you must fail, so that you know what not to do the next time. Anthony J. D'Angelo ========================================= ********* MONTHLY DRAWINGS ******************* Your subscription gets you automatically entered into monthly drawings for great prizes. This month everyone will be entered into a drawing for a free 1/2 hour consultation. ****************************************** Please recommend this E-Zine to anyone you know that is interested in making their small business a success on the internet. If you are receiving this issue as a forward, and would like to get your own free subscription, visit http://www.westmarketing-design.com/ezinesubscribe.htm To remove yourself from this list see bottom of this email. PRIVACY STATEMENT: We will not distribute your address to anyone. Period. ============================================ IN THIS MONTH'S ISSUE ============================================= 1. Internet Marketing News 2. Internet Marketing Article 3. Website Design Tips 4. Small Business Marketing Tip 5. Guest Article ********** OUR SPONSOR ************************ Special Free 2-Part Traffic Report Part 1: 'Increase Sales By Flying Under Your Prospects' Radar Defenses' Part 2: 'How To Get 72,000 Qualified Visitors To Your Website... Without Spending A Dime On Advertising' Click Now => http://www.turnwordsintotraffic.com/cgi-bin/a.cgi?westdesign ************************************************* ================================================= 1. INTERNET MARKETING NEWS =================================================== Perhaps you have heard of the rumors flying around the web about the doomed mp3 format. My inbox was flooded with warnings about how the company who created mp3 technology had a patent and anyone using mp3 technology on websites were going to be fined and possibly jailed. Well the hype was all for nothing. Unless you are Bill Gates and your company pulls in BIG money, then you don't have to worry about licensing mp3 technology. ************ advertisement ***************************** If you know how to send out simple emails - I'll show you exactly how these Internet Pros are making a fortune...and you can too! Click...Send...Make Money! ===> http://www.westmarketing-design.com/Milliondollar-emails/ ********************************************************* =================================================== 2. INTERNET MARKETING ARTICLE =================================================== Free Tips To Increase The Number Of Visitors To Your Website By Steve Hill If you are looking to increase the number of visitors to your website or increase your hits, I have a number of ideas that I hope will prove beneficial. By far the best advice would be writing articles, just like the one you are reading. If you search for: The best way to promote your website Stuttering and its effects on Google and just look where these two articles are placed. As of July 2005 they were number one. This alone will create a good level of visitors to my websites as you are able to add a live link at the bottom of the article to your site. When you have written an article you need to submit it to various article websites such as http://www.ezinearticles.com and just watch your hits increase. To find other article websites you can search the internet, I also use a website called goarticles. The other benefits are the fact that other webmasters or people are able to read your article and even use it on their websites, thus creating lots of additional backward links. These links are very important these days and in turn will increase PR ratings, which in turn will mean you are higher placed in search engines. Ppc can also be useful as you drive targeted traffic to your website, be careful though not to spend more than you are likely to earn. Link exchange programs are also of value as per the reasons above. If you are able to find a cheap search engine optimisation company this may also be of benefit. Stephen Hill is a webmaster from Birmingham, examples of his work are at http://www.gain-confidence.co.uk and http://www.debt-specialist.co.uk *********** SPONSOR ***************************** Learn the secrets of making money with Google Adwords. Turn your website into a cash generating machine.. Find out more.. http://hop.clickbank.net/?westdesign/tnecc ************************************************** =================================================== 3. WEBSITE DESIGN TIPS =================================================== The Importance of Color When designing your website, you should definitely put some thought into your color scheme. I have been to many, many websites where as soon as the page loaded I needed sunglasses to combat the neon colors on the screen. (Very tacky) You want your website to be professional looking. You do not want it to look hokey and garish. Choose complementing colors like blue and green or maroon and gray and keep your color scheme consistent throughout your whole site. If you change your colors from page to page then your visitors might get confused. Try to stay away from bright colors like canary yellow and neon anything. It just looks to unprofessional. ======================================================= 4. $$$$$$$ Small Business Marketing Tip $$$$$$$$ ======================================================= Niche marketing is very important to your online success. In fact if you do not have a well defined niche, then you are setting yourself up for a long hard struggle towards internet profits. If you have a niche market that is too broad you are most likely hurting your profits as well. Examine your target market and try to define it as specific as possible. For example, if I sell an ebook on gardening, I would want to be specific like rose gardening or organic gardening, that way I can target a more defined niche group of people. If you haven't done so already, find your niche market for higher profits. ********* SPONSOR ************************************* ===> LOOKING TO INCREASE YOUR BUSINESS? <=== Just Fill In A Few Blanks And PRESTO...You??™ve Just Created A Powerful, Money-Making Sales Letter -- *Without* Writing! Stop Writing Sales Letters The Hard Way! =====> http://www.instantsalesletters.com/?37081 *************************************************** ========================================= 5. Guest Article ========================================= 5 Keys To Making Money Online By Keith Kingston Would you believe there are tens of thousands of people who have found ways to make money online? Not only that, but their incomes are significant and growing, due to little competition and low cost of entry. If I can do it, then there is no reason why you can't. You can literally begin making money right away. There are many, many, opportunities online, but here are the 5 factors you really need to consider, to guarantee your success: 1. Set your goals. As with any business you need to set goals. Goals help you visualize where you want to go, and keep you motivated when you get up in the morning. You goal may be to earn $500 or $10000 a month, it may be to take that dream vacation, or it may be to give up your job. These are all great goals. It is imperative that you write them down and reread them often. You need a short term goal - e.g monthly goal, to keep you motivated from day to day and a longer term goal 1-2 years - to keep you on track and prevent you from chucking it in. I am confident that if you adopt a positive attitude and embrace your goals then you will soon be making money online. 2. Take time to research. As I alluded to earlier there are many people making money online - and there are thousands of different businesses that you can try. The internet is a mine field of information and ???making money online??? opportunities are not difficult to find. However you will need to decipher the genuine opportunities from the scams. Many online promises are just methods to extract money from you. Some do's and don'ts DON'T fall for the ???get rich quick schemes??? that promise huge returns in record time DO try and email or telephone for more information DO search online for feedback on the opportunity e.g. try name of opportunity + scam DON'T part with money without consulting a friend you can trust and/or sleeping on it. 3. Find something that you like. You're the boss now - so do yourself a favor and choose something you enjoy. This will greatly enhance your chances of success. A few things to consider: Do you enjoy writing? Do you enjoy talking to people? Do you enjoy working on the computer? Do you have a flair for sales? Are there particular things that you are passionate about e.g sports, music? Do you want to be contactable 24x7? Do you want to have flexible/fixed hours? Personally I like to work on my computer on my own time and my choice of internet business matches this. Find out what suits you, and you can weed out the business ventures which are not for you. Don't settle for second best - choose something you are comfortable with. 4. Find something worth your while. While it is a good idea to avoid the sales pitch that promises the sun, moon, and stars; it is also important that you don't take the safe option - that guarantees $5 an hour for sending emails, filling our surveys, or licking stamps. These amount to you underselling yourself, because the opportunities of making money on the internet are so much greater. Look for systems which offer a good monthly return for a few hours work a day - if you find something with a residual income all the better. 5. Anything for an easier life! One of my motivations for venturing into internet marketing was to create an easier life for myself. As I sat in my day job I used to think - ???There must be easier ways to make money??? - and there are! Earning a living online means that you have the luxury of working from home and choosing your own hours. It is important that you can exploit these perks, by being able to take time off, take extra vacations and spend more time with your family. You need to avoid the 40-50 hours a week for the sake of your sanity. You have taken the first step by reading this article - you now just need to act upon it. I wish you the very best in your online endeavors. Keith Kingston is a highly successful affiliate marketer who is dying to share the methods he uses with you. Find out today about his guaranteed way to make money online. www.earnmoremoneyonline.com ================================================= Find out how your website could be more search engine friendly! Schedule a consultation today. leah@westmarketing-design.com ================================================= Leah West West Marketing & Design http://www.westmarketing-design.com Get a search engine optimized website and explode your online profits. If you no longer wish to receive communication from us: http://autocontactor.com/app/r.asp?ID=37114398&ARID=103051 To update your contact information: http://autocontactor.com/app/r.asp?c=1&ID=37114398 |
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