|
LET'S TALK
BUSINESS
3 Steps to Finding More
Customers
Step one: Knowing your Customer
To find your ideal customer, you first have to know them. Other
than the fact your future customer wants your products, what else
do you know about them? Ask yourself some of the following
questions:
1. What hobbies do your customers have?
2. Do they have children?
3. Do they prefer buying online or offline?
4. What are their fears/concerns?
5. What makes them happy?
Step two: Finding Your Ideal Customer
The next step is a piece of cake! Once you discover what your
ideal customer's interests hobbies, and lifestyle is, finding them
is the easy part. There are TONS of message boards, groups,
newsletters, and websites dedicated to specific groups of people.
You can do some research to find these places on Yahoo Groups,
Ezine Directories, or just by searching.
Step three: Discover Your Own Interests
Take a minute to realise your own hobbies and interests. Do you
like to read and sell coffee or candles? Join a message board that
talks about books and get to know others there. Make sure to put
your business in your signature line! Use a creative ad such as
"Relax with a cup of (your company's name) coffee and a good
book", or "Relax with a (company name) scented candle and a good
book". Try and get as creative as possible so your signature line
really stands out and makes other want to click.
Also be sure to ask yourself why you joined this particular
business to begin with (aside from the money!). Sometimes this
will give you ideas of where your customers could be. For example,
if you joined a bath and body company because of your concern for
the use of store brand soaps on your children, you may consider
seeking out a group or message board of other mothers that share
your same concern. Again, be sure to use signature lines targeted
to those who your products are targeted to!
Of course this is just the beginning. While you may choose to pay
for simple advertising on some websites and newsletters (and this
is fine!), if you are involved in the community be respectful to
the current members. Don't just place ads and leave, but instead
get to know those in the community. Follow the rules as you should
within any community - don't post with the assumption everyone
will automatically buy from you. Build relationships, be helpful,
and the sales will follow!
About the Authors:
Kara Kelso & Anita DeFrank are two
busy wahms, and the owners of Direct Sales Helpers. Learn how you
can be successful in your company by visiting:
http://www.DirectSalesHelpers.com
AN INDOOR SUMMER
PARTY
Here's how to make the best of an
Indoor Summer Party:
1. Make it a 'Beach' themed party.
2. Decorate your interiors based on Beach Themes and use fans, air
conditioners, air coolers etc. to keep the room breezy.
3. Move away your chairs and sofas and get some boulders (look-alike
cushions will do) and mats.
4. Place a couple of Beach Umbrellas if you can get hold of some.
5. Use a 'Beach scene' wallpaper on a prominent wall.
6. If a projector can be arranged, use it to project a 'Live' Beach
scene on a wall.
7. Keep the Dress Code for the party necessarily a 'Beach Theme'.
8. An old surf board will also add to the look.
9. Serve 'Seafood' and lots of cool beverages.
10. As for you yourself, get a special look - how about a Mermaid
dress with sequined seashells? Think about it!
COFFEE DESSERTS
Coffee Glace
1/2 cup extra-strength cold coffee
1 cup light cream
3 egg yolks
6 tablespoons granulated sugar
4 tablespoons whipped cream
Combine egg yolks and granulated sugar; beat until frothy.
Combine coffee and light cream and whip the mixture until smooth.
Add coffee mixture to the sugar mixture, and pour into ice cube
tray. Chill until thickened to sherbet consistency. Serve in metal
goblets and garnish with whipped cream.
Serves 4.
Frosty Miss
1cup freshly brewed coffee
1/4 cup sugar
1/4 cup brown sugar
1/2 teaspoon almond extract
Dissolve regular and brown sugar in the coffee while still hot.
Let cool. Add almond extract and pour mixture into metal tray or
bowl. Freeze until almost hard. Beat well, and freeze again to
sherbet consistency. Turn into sherbet glasses; top with whipped
cream and a cherry.
Serves 4.
WEDDING GIFT IDEAS
Choosing the right gifts for a wedding is quite a difficult task.
It so happens that you have something on your mind but end up
buying something else. You must buy something that mirrors our
feelings for those whom we love. You have to be as innovative as
you can be while buying a gift.
The following are some hints to assist you in your search for the
right gift for a wedding:
1 - Photo frames in glass, chinaware, porcelain or in wood.
2 - Personalized pillow cases (his & hers)
3 - Jewelry; any kind- necklaces, cuffing, finger rings etc.
4 - Candle holders- rot iron, glass, ceramic etc.
5 - Personalized silver trophies (~for the best couple~)
6 - Salt and pepper shakers in glass.
7 - Showpieces in crystal, ceramic, terracotta, silver etc
8 - Dinner sets in silver, melamine, crystal etc.
9 - Crockery
10 - Silver jewelry, glasses, jugs etc
CLASSIFIED ADS
Photo Transfers on T-Shirts!
Wear your favorite graphics or photos of your loved
ones on your T-Shirts, Sweat Shirts, bags, Aprons etc. Choose from a
large gallery of designs.
http://www.gloriasdesigncorner.com
Get Your Banner Designed for just $5!
Affordable, Professional-looking static and animated
banner design services for WAHM's and small businesses. We accept
payment only when you are satisfied with your banner design!
http://www.elementswebservices.com/banner-design.shtml
TEA BOUTIQUE COLLECTION
Visit the Tea Boutique Collection for our fabulous Chocolate Tea
along with many Chocolate Bath products including Soaps, Bath
Crystals, Sugar Salts, and Lip Balm. We offer many other chocolate
food items as well.
http://www.teaboutiquecollection.com
|
